Your new company
You will be joining a leading provider of financial services within the automotive industry. The company is a market leader in delivering innovative products and services, supporting a network of well-known automotive brands and their dealer partners. Their focus is on driving customer loyalty, retention, and satisfaction through cutting-edge digital and CRM solutions.
Your new role
As a Digital Marketing & CRM Specialist, you will play a key role in developing and maintaining loyalty and renewal programmes. You will manage digital touchpoints across the customer journey, ensuring seamless integration with brand and dealer networks. This includes executing targeted email/SMS campaigns, analysing conversion data, and optimising customer engagement strategies. You will also act as a key user of the Salesforce CRM platform, providing expertise, reporting, and support for internal and external stakeholders. Collaboration with digital teams, brand managers, and sales teams will be central to delivering initiatives that enhance customer experience and retention.
What you'll need to succeed
* Degree in Business, Marketing, or a related discipline.
* Proven experience with Salesforce CRM.
* Minimum of 4 years' experience in financial services or a similar business process role.
* Strong Microsoft Office skills (Excel and PowerPoint).
* Knowledge of automotive financial services practices and customer experience processes.
* Experience in database segmentation and lead generation.
* Excellent organisational skills and ability to meet strict deadlines.
* Analytical mindset with strong attention to detail and numeracy skills.
* Understanding of GDPR and customer marketing permissions.
* Strong communication skills, a team player, and the ability to work on your own initiative.
* Fluent written and spoken English.
What you'll get in return
* A full-time, permanent position with a competitive remuneration package.
* Opportunity to work in a dynamic, collaborative environment with a focus on innovation and customer experience.
* Exposure to leading automotive brands and cutting-edge digital marketing strategies.
What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV.
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