The Paddy Box is currently on the lookout for an imaginative, creative and talented individual to fill the Part-time role of a Social Media Executive. The successful candidate will be responsible for developing and executing our content marketing strategies to drive brand awareness, engage our target audience, and ultimately generate leads and conversions. In this role, you'll act as the social voice of The Paddy Box. You will always be on the lookout for new ways to connect with our customers and new audiences.
The successful candidate will have a in depth understanding of digital marketing channels and trends and will deliver compelling content that aligns with our brand voice and objectives.
Responsibilities:
* Ideating and developing new ideas across social channels
* Manage the company's social media accounts including engagement on DM's and comments
* Ideate, create, film and edit TikTok & Instagram Reel content for The Paddy Box
* Ensure posting is done in a manner that maximises engagement and views.
* Exhibit a strong willingness to learn and grow alongside our company, embracing new techniques and industry trends.
* Showcase your ability to meet project deadlines, ensuring timely delivery of high-quality content.
* Work closely with the Social Media Manager to ensure social media strategies are aligned.
* Develop and expand social media activities in line with the company's social media strategy.
* Stay up to date with the latest social media trends and update the team's knowledge accordingly.
* Report and measure the success of campaigns using detailed monthly reports
* Scheduling and managing organic content channels for The Paddy Box
* Engage daily with our audience, responding to comments, DMs and UGC.
* Build relationships with Irish Diaspora, communities, influencers and brand fans.
* Plan and manage social calendar aligned with marketing campaigns, seasonal moments and product launches.
* Stay on top of Irish cultural moments, global trends and viral formats to ensure content is fresh and relevant.
Requirements:
* Design skills including video editing apps like CapCut and Canva and excellent knowledge of the Tik Tok & Instagram platforms
* Video editing skills are absolutely essential
* Proactive with excellent time-management skills
* Collaboration skills
* The candidate would need to be comfortable being on camera in videos as this role will require candidates to be on camera at times.
* Ability to think in an innovative way and a curiosity to learn and show initiative
* Excellent writing and editing skills, with a keen eye for grammar, punctuation, and storytelling.
* Copywriting skills with the ability to write in the brand's tone of voice.
* Creative with a strong attention to detail and design.
* Ability to meet deadlines while working under pressure and multitasking in a fast-paced environment.
* Strong communication skills, both verbal and written.
* Scheduling or posting at weekends or reposting if an opportunity for engagement arose outside of business hours.
* Capability to ensure work is completed in a timely, accurate and compliant manner with a focus on attention to detail.
* A love of Irish Culture and community
* A keen eye for potential collaborations with influencers and brands
Why us:
The Paddy Box aims to connect those around the world with Ireland by allowing customers to create and ship a taste of home worldwide. Packed with all things Irish, Paddy Boxes contain iconic, nostalgic, traditional products that are deeply missed by those with Irish connections, living abroad. The Paddy Box is one of the most recognised hamper companies in Ireland. It's unique products, ease of purchase, affordable cost prices, speed and efficiency sets it apart from competitors.
The Paddy Box team work tirelessly to provide a heart-warming taste of home to its customers' loved ones abroad. Each box is thoughtfully hand-packed to evoke a sense of nostalgia and comfort in its recipient. The genuine goal of spreading grá distinguishes The Paddy Box from other brands and this idea is visible throughout its content and messaging across all platforms.
This is an excellent opportunity for a passionate and driven individual to join a young, dynamic and diverse team, where you will have the chance to develop your skills and make a real impact on the company's digital marketing efforts. The Paddy Box team are very close knit and have a real feeling of belonging within the company. It is a family business and strives to build a caring and valued atmosphere for all team members. Do not miss out on this exciting opportunity, apply now
If you're ready to bring your craic, creativity, leadership, and technical skills to an exciting e-commerce environment, apply now and be a driving force behind our brand's success
Job Type: Part-time (28 hours per week)
Benefits:
* Employee discount
* Flexitime
* On-site parking
* Store discount
* Work from home
Experience:
* Content Creation: 2 years (preferred)