Job Title: Marketing Strategist - Consumer Products
About the Role
We are seeking an experienced Marketing Strategist to join our dynamic team. The successful candidate will be responsible for developing and executing annual activation plans, ensuring alignment with commercial priorities and retailer expectations.
* Develop and deliver activation plans for key retail accounts.
* Manage trade marketing initiatives, including in-store campaigns and CRM activities.
* Coordinate Point of Sale development and activation across multiple brands.
* Oversee customer product set-up and in-store events.
* Liaise with agencies to produce creative assets for in-store, online, and digital channels.
* Collaborate with partner brands and suppliers on joint activation opportunities.
Requirements
To be successful in this role, you will need:
* Degree qualified with experience in shopper or trade marketing.
* Proven ability to manage multiple projects and deadlines.
* Strong organisational skills and attention to detail.
* Experience with POS (point of sale) development and event management.
* Confident communicator able to build strong stakeholder relationships.
* Commercially astute with good analytical skills.
Key Skills
The ideal candidate will possess:
* Point of sale marketing expertise.
* FMC experience.