Role Overview
We are seeking a seasoned Marketing Manager to develop and execute our European marketing strategy. This will involve formulating and implementing successful digital and traditional marketing tactics across major European markets.
Key Responsibilities
* Develop and implement the company's European marketing strategy, incorporating tactics such as SEO, social media marketing, ABM campaigns, and inbound marketing.
* Collaborate with cross-functional teams to recommend digital and traditional marketing strategies for campaigns, product launches, trade shows, and marketing events.
* Monitor and report on the effectiveness of existing strategies, campaigns, tactics, and technologies to maximize the success of the European marketing strategy.
Qualifications
* Bachelor's Degree or equivalent work experience.
* 5-10+ years of demonstrable marketing experience in B2B industrial space, with a focus on developing marketing strategies throughout major European markets.
* Experience working in marketing automation platforms, such as Hubspot, Pardot, Marketo.
* Digital B2B marketing expertise, including social media marketing, SEO, content marketing, inbound marketing, ABM.