CLUSTER NYX SOCIAL MEDIA & MARKETING EXECUTIVE DUBLIN Join to apply for the CLUSTER NYX SOCIAL MEDIA & MARKETING EXECUTIVE DUBLIN role at Leonardo Hotels UK & Ireland | Formerly Jurys Inn CLUSTER NYX SOCIAL MEDIA & MARKETING EXECUTIVE DUBLIN Join to apply for the CLUSTER NYX SOCIAL MEDIA & MARKETING EXECUTIVE DUBLIN role at Leonardo Hotels UK & Ireland | Formerly Jurys Inn This is a fantastic opportunity to work with NYX Hotels in Ireland!
It will suit a proactive, ambitious person who is creative and passionate about social media and marketing.
With locations in Christchurch and Portobello, the role primarily involves overseeing the organic social media strategy and content creation for NYX Hotels, as well as working on events and general Marketing and PR projects for NYX Hotel Christchurch and NYX Hotel Portobello.
Our Story
NYX Hotels are a new generation of hotels: reflecting the unique vibe of the city, each hotel stands out with a distinctive design concept by celebrating local art.
NYX Hotels is part of the Leonardo Hotels brand, which operates over 50 hotels across the UK & Ireland.
There are so many plans for major expansion over the next few years'; there's never been a more exciting time to join us.
Roles And Responsibilities
Social Media
End-to-end organic social media strategy and management for NYX Hotel Dublin channels and associated food and beverage channels, including but not limited to Instagram, TikTok, LinkedIn, Facebook, Twitter etc.
Oversee strategy and management for locally managed NYX Hotel Dublin social media channels.
Plan and develop engaging, creative, innovative content calendar for regularly scheduled posts, which enlighten audiences and promote brand-focused messages including offers, sales and brand updates.
Content ideation and creation, from capturing imagery to designing graphics, with a particular focus on video for Reels and Stories.
Attendance at daytime and evening events to capture content is required.
Write appropriate and engaging copy for social media.
In addition to organic social management, produce all social media advertising assets and copy in line with agreed Group Marketing calendar.
Liaise between hotel teams, the wider marketing team and PR agencies to ensure marketing objectives are met.
Whilst not required to manage customer service on social channels, oversee the tone of voice to ensure it sits within brand guidelines.
Monitor social conversation and identify any comments or threads that could impact company reputation.
Monitor and develop reports on competitor activity within social media spaces.
Collaborate with Videographers and Multimedia Designers where additional support is required to ensure that posts are engaging.
Work with PR agencies to oversee the implementation of the groups' Influencer Marketing programme to ensure that the group is engaging appropriate Social Media influencers and amplifying the brand messaging.
Assist with PR review programme by liaising with Operations to book in influencer and media gifted stays.
Effective management of social media budget.
Marketing
Work with wider marketing team to develop and execute PR and social campaigns including Group offers and promotions calendar and hotel marketing plans and activation calendars.
Work with Operations to deliver brand appropriate events for NYX Hotel Dublin Liaise with external design agency and print company for new collateral/brand items as required.
Support the hotel team on various marketing activities as required.
The Ideal Candidate Will Have The Following
1-2 years' experience in a similar social media role.
Expert knowledge of all leading social media sites, including their algorithms.
Experience and evidence of creative, engaging and platform-tailored content creation for social media.
Experience in writing and executing marketing plans Degree in Marketing, Communication Studies, Journalism, Creative Writing, or similar.
Firm grasp of Hootsuite/Sprout Social and its integrations.
Experience creating assets on Canva desirable.
Ability to create authoritative and persuasive copy.
Flexible and engaging writing style.
Knowledge of pertinent engagement metrics.
Appreciation for novel insights and ideas.
Experience in Influencer Marketing.
An ability to work proactively and independently.
New ideas and approaches are encouraged; the ideal candidate will bring social channels to new heights and stay abreast of the latest trends.
Note, this role is based in-house 4 days across both NYX Hotel Dublin Christchurch and Portobello with 1 day working from home.
About Leonardo Hotels
At Leonardo Hotels, our vision is very simple: to be the first choice for everyone who values genuine hospitality.
Built on decades of hotelier know-how, we are part of the Fattal Hotels Group, which operates over 230 hotels across Europe and Israel.
We look after over 50 hotels here in the UK & Ireland, and have come a long way since we opened our first hotel in Ireland back in 1993!
With approximately 4,000 employees and multiple brands we are a dynamic, innovative and fast-growing company.
As an employer we put a big emphasis on career development and as a rule we recruit our operations team members for personality- it is all about how you interact with others and how you can demonstrate our values: Consistent, Friendly, Genuine, Positive and Willing
At Leonardo Hotels each and every team member is individually valued and respected for who you are.
All careers within our hotels offer customer interaction, a great deal of variety, and a fun and friendly working environment.
We strive to make all of our hotels great places to work, and get our teams involved in activities such as summer barbecues, Christmas parties, Thank You Week and birthday celebrations!
We also offer excellent employee benefits, including huge discounts on overnight stays at our hotels as well as performance-based rewards via our Leo Points system- these range from vouchers to a well-deserved day off!
Seniority level Seniority level Entry level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Hospitality Referrals increase your chances of interviewing at Leonardo Hotels UK & Ireland | Formerly Jurys Inn by 2x
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