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Digital marketing

Financial Planning Matters
Marketing
Posted: 17 October
Offer description

Digital Marketing & Social Media Executive – Financial Planning Matters & Location: Hybrid (2 days in our Sandyford office per week)Role Type:Full-time, PermanentReports to:Head of MarketingAbout the RoleWe're looking for a smart, motivated, and creative Marketer to join our small but mighty marketing team, supporting two distinct brands:Financial Planning Matters ) is a Dublin-based financial services firm providing tailored advice to help individuals, families and businesses plan, protect and grow their wealth. Our goal is to offer expert, jargon-free financial guidance with a personal touch. Ireland's leading end-to-end digital insurance platform that helps Irish customers get better value on mortgage protection, life cover, income protection, health insurance and more - 100% online.This is an ideal role for someone with 2 years of marketing experience who's ready to roll up their sleeves, take initiative, and contribute to real growth. You'll work closely with the Head of Marketing, Operations team, Certified Financial Planners and external partners to help execute campaigns, develop content, and deliver high-impact marketing activity across multiple channels.Key ResponsibilitiesDigital & Content Marketing (Top Priority)Plan, create, schedule, publish & analyse content across Instagram, LinkedIn, YouTube and other social channelsDraft and edit blogs, emails, captions and campaign copy for both brandsAssist in building and executing email marketing campaigns (Mailchimp)Update website content using Squarespace & WordPress (no coding required)Design basic assets using Canva (e.g. carousels, Reels, presentations, event flyers etc.)Collaborate with freelance creatives, photographers and designers on larger projects as neededCampaign Execution & Brand SupportSupport the rollout of integrated campaigns (e.g. partnerships, sponsorships, seasonal pushes)Monitor campaign performance and report on KPIsHelp maintain and enforce brand consistency across all platformsOrganise and manage brand asset libraries, logos and design filesAnalytics & ResearchTrack performance metrics (social, email, website, SEO)Spot trends, track competitor activity, and surface timely content opportunitiesAssist in preparing internal reports and presentationsGeneral Marketing SupportCoordinate event materials and collateral as neededManage day-to-day marketing admin, deadlines and calendarsProvide support to the Head of Marketing on special projects and launchesYou'll Need:Education & Experience1-2 years in a marketing role3rd level qualification in Marketing, Digital Media, Communications, or related disciplineDemonstrated experience in creating social content, campaign support and reportingSkillsExcellent written communication and copy-editing skillsStrong understanding of, and interest in, digital channels (social, email, web, basic SEO)Strong understanding of, and interest in, social media content tools & basic editing skills (e.g. Canva, CapCut etc.)Familiarity with Meta Ads, paid social, or Google AdsStrong organisational skills and attention to detailConfident multitasker, able to work independently and manage your time wellBonus Points ForPrevious experience in, or exposure to, financial services, insurance or B2BLight graphic design or video editing experienceBasic knowledge of Squarespace & WordPress platformsExperience with marketing automation or CRM systemsInterest in AI tools for bolstering productivity (e.g. Chat GPT, Claude etc.)What We OfferCompetitive starting salary of €32,00022 days annual leave + public holidaysCompany pension (after 6 months)Hybrid working arrangements (Weds & Thurs in our Sandyford office, Mon, Tues & Fri at home)A chance to work across two fast-growing brands with a really great bunch of peopleA collaborative environment where your ideas and input will genuinely shape our marketingHow To ApplyPlease apply via the Apply button. and are committed to diversity and inclusion and welcome applicants from all backgrounds.

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