We're looking for a Link Building Manager who's ready to take ownership of our off-page SEO operations and lead a growing team of talented link builders. This role blends strategy, leadership, and hands-on SEO work. You'll shape and execute link-building strategies across multiple client accounts while ensuring operational excellence and continuous improvement.
What You'll Be Doing
* Lead and manage a team of freelance and full-time link builders & virtual assistants
* Own and improve our link-building strategy to grow organic visibility and rankings
* Coordinate with SEO & Content teams to align campaigns with on-page efforts
* Approve and QA link prospects to ensure quality and relevance
* Set, track, and review monthly KPIs for link acquisition and performance
* Train, guide, and motivate your team to reach targets and maintain excellence
* Analyze backlink data to identify trends, issues, and growth opportunities
* Research and test new link-building techniques — from digital PR to niche edits
* Maintain strong relationships with webmasters, bloggers, and partners
* Develop and refine SOPs for scalability, consistency, and efficiency
* Report results and insights to management with clarity and accuracy
About You
* 2 years of experience in link building or off-page SEO (agency experience preferred)
* 1+ year in a team lead or management role within SEO or digital marketing (Igaming Niche)
* Deep understanding of backlink strategy, quality metrics, and anchor text optimization
* Confident using Ahrefs, SEMrush, Google Search Console, Screaming Frog, and Pitchbox
* Comfortable analyzing data and turning insights into actionable strategy
* Excellent written English; persuasive communication and outreach skills
* Strong organizational and project management skills — you love structure
* Growth mindset — resourceful, proactive, and solution-oriented
* Tech-savvy with experience using Google Sheets, Notion, or Airtable
* Stable internet connection and willingness to use time-tracking software
What Success Looks Like
* Consistent delivery of high-quality, relevant links each month
* A well-trained, high-performing link-building team
* Improved client backlink profiles and measurable ranking growth
* Streamlined systems and SOPs that enhance efficiency
* Collaboration and communication across SEO, content, and management
Why You'll Love Working With Us
* 100% Remote – work from anywhere
* Flexible hours – results matter more than the clock
* Paid time off (for permanent employees)