Marketing Professional Opportunity
We are seeking a highly motivated and skilled marketing professional to join our team. The role is hybrid and based in Dublin.
The ideal candidate will have experience within a marketing team, supporting online advertising campaigns, website maintenance, and various marketing software platforms.
* Develop and execute digital marketing strategies
* Create and execute impactful marketing campaigns that deliver lead generation through digital initiatives
* Own and deliver regular reports of campaign results, including evaluation of KPIs
* Create engaging content across digital marketing platforms in line with planned campaigns
The candidate will also contribute to traditional marketing projects, such as print materials, and work on social media both organic and paid campaigns. Experience in the Life Sciences and preferably in Medical Devices is essential.
Candidates must possess strong visual literacy, attention to detail, written and verbal communication skills and a collaborative spirit.
Key Responsibilities:
* Responsible for developing and executing digital marketing strategies
* Create and execute impactful marketing campaigns that deliver lead generation through digital initiatives
* Own and deliver regular reports of campaign results, including evaluation of KPIs
* Create engaging content across digital marketing platforms in line with planned campaigns
* Understand different target markets and the content needed for their needs and interest, to deliver the right message to drive leads along the sales funnel to meet commercial targets
* Stay updated on industry trends and competitor activities, adjusting marketing strategies accordingly
* Data analysis and reporting: Monitor and analyze the performance of marketing campaigns, providing optimization recommendations
* Collaboration and coordination: Work closely with sales, global/regional marketing and other teams to ensure effective execution of marketing activities
What you need:
* Proven experience in a digital marketing role within medical devices
* Experience in working on online advertising campaigns (e.g., Google Ads, social media advertising)
* Experience with website content management systems (CMS)
* Knowledge in Adobe Creative Cloud (Photoshop, Illustrator, etc.), Adobe Analytics, Showpad, and Qualtrics, Is a plus