Location: Based in Dublin
Salary: Full time
Hours: 8.30am-5.30pm on site
About Us
At McSport, we're more than Ireland's leading supplier of sport and fitness equipment; we're a community passionate about sports, wellbeing, and innovation. We're now looking for a Social Media & Content Creator to join our marketing team and elevate our digital presence.
If you live and breathe TikTok, can spot trends before they blow up, and love creating engaging content, we want to hear from you.
What You'll Be Doing
This is a creative, hands-on role where no two days are the same:
* Manage our organic social media channels—plan, schedule, and publish content across TikTok, Instagram, Facebook, LinkedIn, Pinterest, and YouTube.
* Create and edit high-quality assets for social media, digital ads, and the McSport website using Canva, Adobe, and CapCut.
* Identify and react to trends—bring fresh ideas to showcase our products and brand personality.
* Be the face of our content—confident in front of the camera for TikTok/Reels, unboxings, product demos, and fun brand content.
* Develop TikTok Shop content to drive product discovery and sales.
* Collaborate with influencers and brand ambassadors—identify, reach out, and build relationships.
* Engage with followers, answer queries, and grow our online community.
* Manage the Content Calendar.
* Track performance, analyze trends, and provide insights to inform strategy.
* Support shoot planning by collaborating with photographers and videographers.
What We're Looking For
* A creative storyteller with a passion for social media and knowledge of TikTok, Instagram, and emerging platforms.
* Content editing skills (CapCut, Canva, Adobe Creative Suite).
* Confident on camera and able to bring ideas to life.
* Experience in retail or a consumer brand environment.
* Understanding of community management and brand engagement.
* Organized and proactive; experience with project management tools like Asana is a plus.
* Experience with AI tools (e.g., ChatGPT, Jasper, Midjourney) for idea generation and creative support.
* A love for sports and fitness—understanding our audience because you're one of them.
Why Join Us?
* Join a growing marketing team at one of Ireland's leading sports retailers.
* Freedom to experiment and influence our digital channels.
* Work with major sports brands, influencers, and ambassadors.
* Enjoy a competitive salary, employee discounts, and career growth opportunities.
* Be part of a creative, supportive team where your ideas matter.
Benefits
* Competitive salary
* Opportunities for career advancement and professional development
* Employee discounts
* Friendly, collaborative work environment
* Gym membership
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