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Chief brand strategist

Dublin
beBeeInnovator
Brand strategist
Posted: 14 August
Offer description

Brand Leadership Opportunity

We are seeking an experienced brand leader to spearhead the development and execution of our purpose-driven brands.

* Spearhead end-to-end brand strategy, encompassing positioning, tone of voice, and go-to-market strategies.
* Lead a high-performing marketing team and agency partners, driving collaboration, innovation, and accountability.
* Deliver impactful campaigns across PR, influencer, and social media channels with a focus on ROI and customer acquisition.
* Protect and elevate brand identity, ensuring consistency across all consumer and trade touchpoints.
* Launch content-rich campaigns and community-first initiatives that drive real brand affinity.


Requirements:

* 8+ years of senior brand leadership experience in fast-paced consumer goods or retail environments.
* Proven success in building and scaling lifestyle or skincare brands with a sharp creative eye and strong performance marketing expertise.
* Experience managing and mentoring high-performing teams and external agencies.
* Strong commercial acumen, budget ownership, and a test-and-learn approach to campaign execution.
* An instinct for innovation, a passion for skincare, and a deep understanding of today's omni-channel consumer journey.

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