Job Summary
Reporting to Lead, Marketing, the Executive shall be responsible for administering and creating social media content for the Football Association of Singapore.
Job Description
Administer and create engaging and viral social media content to make it #trending
Assist with streamlining social media accounts (e.g.
Instagram, Facebook, Tik Tok) to ensure uniform content and tone of voice
Collaborate with other teams to create social 'buzz' regarding upcoming matches, events and campaigns
Build and execute social media strategy through competitive research, platform determination, benchmarking and audience identification to achieve marketing targets
Track, monitor and understand content performance through insights and analytics
Continuously improve by capturing and analyzing the appropriate social data/metric insights and best practices and then acting on the information
Conceptualize new ways to promote FAS and optimize its pages to connect with audiences
Perform community building proactively by monitoring and replying to followers to ensure FAS offers the best userexperience
Any other duties as assigned by Lead, Marketing
Requirements
Diploma or Degree in Marketing, Mass Communications, or a related discipline
Prior experience in sports social media management will be an advantage
Creative, curious and analytical
Excellent communication and interpersonal skills; proactive team player with a high level of initiative
Interest in marketing, communications, social media and reputation management
Strong organisational and multitasking skills; with the capacity to work under pressure and meet tight deadlines
Fast learner and hands-on with a positive attitude
Enjoys working in a fast-paced environment
Basic proficiency in Photoshop and editing programs such as Premier Pro, Aftereffects are a plus
Flexibility to work evenings, weekends, and matchdays as required
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