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Ready to take full ownership of a €multi-million revenue line and lead the commercial strategy for one of Ireland’s best-known holiday brands?
Topflight is looking for a commercially minded leader to join as Commercial Director, reporting directly to the Managing Director. This is a high-impact role with full responsibility for revenue, margin, pricing, campaigns, and digital performance across our ski and summer brands including Topflight, Directski.com and Ski McNeill.
Topflight Travel Group is a €50m pan-European travel business, operating across three business units:
* Topflight for Schools
* Ski Beat (UK-based chalet holidays)
Known for our strong in-resort service and use of technology to improve the guest experience, we’re now investing in the next phase of growth - starting with this newly created Commercial Director role.
What You’ll Do
* Set and deliver the commercial plan for Topflight’s ski and summer brands
* Lead pricing, campaign planning, and performance tracking
* Drive customer acquisition through digital-first marketing (search, social, email, AI, CRM)
* Monitor daily sales and margin performance and adjust fast
* Guide campaign calendars and ensure activity aligns with commercial goals
* Collaborate with Product, Brand, and Customer Experience teams
* Coach and manage a growing marketing team and agency partners
* Contribute to senior leadership discussions and group-level strategy
What You’ll Need
* 7+ years’ experience in a commercial, marketing, or revenue role
* A track record of driving revenue, margin and customer acquisition
* Confidence working with KPIs like CAC, ROI, conversion rate, and yield
* Hands-on with digital ad platforms (Meta, Google Ads, CRM, retargeting)
* Strong communicator and collaborator across functions and teams
* Calm under pressure, decisive when it counts, and highly data literate
Why Join Us?
This is not a siloed marketing role. You’ll own the full commercial engine - pricing, campaigns, sales performance, and digital conversion. You’ll have the space to think strategically, the data to act decisively, and the leadership support to make an impact.
Interested?
Apply now or message us to find out more. You can also email your CV to hr@topflight.ie with the subject line Commercial Director Application.
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