Job Title: Videographer & Social Media Specialist Overview
We are seeking a highly creative and technically proficient individual to join our team as a Videographer & Social Media Specialist. This hybrid role is responsible for the entire video content lifecycle, from conceptualization and shooting to post-production and strategic distribution across all our social media channels. The ideal candidate is a visual storyteller with a deep understanding of platform-specific content best practices, trends, and analytics.
Key Responsibilities I. Video Content Production (Videographer)
* Conceptualization & Pre-production: Collaborate with marketing and communications teams to conceptualize, script, and storyboard compelling video content that aligns with brand objectives and marketing campaigns.
* Filming: Plan, set up, and execute all video shoots, including operating camera, lighting, and professional audio equipment to capture high-quality footage.
* Post-Production: Expertly edit raw footage into polished, engaging videos using industry-standard software (e.g., Adobe Premiere Pro, Final Cut Pro).
* This includes arranging clips, adding motion graphics, correcting colors, mixing sound, and ensuring all final products adhere to brand guidelines.
* Content Diversification: Adapt, repurpose, and reformat video content for various platforms (e.g., creating vertical Reels/TikToks from horizontal YouTube footage).
* Asset Management: Organize and maintain a comprehensive digital asset library of all raw footage and final video files.
II. Social Media Strategy & Management
* Strategy Implementation: Execute the overarching social media strategy, focusing on video content to drive audience engagement, brand awareness, and conversions.
* Platform Expertise: Maintain in-depth knowledge of current trends, algorithms, content formats, and best practices across key platforms including (but not limited to) Instagram (Reels/Stories), TikTok, YouTube, LinkedIn, and Facebook.
* Content Calendar: Plan, schedule, and publish content across all platforms at optimal times using scheduling tools.
* Community Engagement: Monitor social channels, respond to comments and messages, and actively foster a positive online community.
* Performance Analysis: Utilize native platform analytics and third-party tools (e.g., Google Analytics, Facebook Insights) to track, analyze, and report on video performance (views, engagement rate, reach, conversion). Use data-driven insights to refine future content strategies.
Required Skills and Qualifications Hard Skills (Technical & Creative)
* Video Editing Proficiency: Mastery of professional video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve).
* Cinematography: Strong technical understanding of camera operation (DSLR/Mirrorless), lighting techniques, composition, and sound design.
* Graphic Design/Motion: Proficiency in adding visual elements like text overlays, lower thirds, and basic motion graphics (e.g., Adobe After Effects/CapCut).
* Copywriting: Excellent written communication skills for crafting engaging, platform-specific captions and scripts.
* Analytics & Reporting: Ability to gather, interpret, and present social media performance data.
Soft Skills
* Creative Storytelling: Proven ability to translate complex ideas or brand messaging into concise, visually compelling narratives for a digital audience.
* Adaptability & Trendspotting: Ability to quickly identify, learn, and implement new social media trends and platform changes.
* Project Management: Excellent organizational skills to manage multiple video projects simultaneously and meet tight deadlines.
* Communication & Collaboration: Ability to work effectively with internal teams, subject matter experts, and external partners.
Job Types: Full-time, Part-time
Benefits:
* Bike to work scheme
* Company pension
* Employee discount
* Flexitime
* On-site parking
* Work from home
Work Location: In person