Digital Marketing Specialist
Location:
Flexible
Employment Type:
Full-time
Work Model:
Hybrid / Remote / On-site
About the Role
We are looking for a results-oriented
Digital Marketing Specialist
to manage and optimise our online marketing activities. You will be responsible for driving traffic, generating leads, and improving conversion across multiple digital channels.
Key Responsibilities
* Plan, execute, and optimise campaigns across
SEO, PPC, social media, email, and content marketing
* Manage advertising platforms including
Google Ads, Meta Ads, LinkedIn Ads
* Create engaging content for websites, blogs, and social channels
* Analyse performance using
Google Analytics (GA4)
and marketing dashboards
* Conduct A/B testing to improve conversion rates
* Collaborate with design, sales, and product teams
* Manage marketing budgets and ROI tracking
Requirements
* 1–3+ years of experience in digital marketing
* Strong knowledge of
SEO, SEM, PPC, and social media marketing
* Experience with Google Analytics and advertising platforms
* Excellent communication and copywriting skills
* Data-driven mindset and analytical ability
* Good English communication
Preferred Qualifications
* Experience with HubSpot, Salesforce, or Mailchimp
* Basic graphic design skills (Canva/Adobe)
* Experience in
SaaS, e-commerce, or B2B marketing
* Marketing automation knowledge
What We Offer
* Competitive salary
* Professional growth opportunities
* Flexible working arrangements
* International and creative team