Overview
Position Description: We are seeking a high-performing Marketing Specialist with 3–4 years’ experience in B2C marketing to join the Electric Ireland Residential Marketing Team. This role supports the development and implementation of marketing strategies and plans to support Electric Ireland Residential in achievement of their commercial electricity, gas and net zero products and services objectives.
Responsibilities
* Development and execution of BTL marketing strategies from briefing through to implementation, including setting KPIs, providing business and customer insights, liaising with the central marketing function, and coordinating campaign timings across the marketing mix. Conduct post-campaign analysis and update the business on performance against targets.
* Management of BTL communications calendar to ensure various business requirements are met.
* Collaborate with Product Management, CVM, Propositions, Sales, Marketing & Insights teams to align and develop marketing campaigns and customer communications.
* Development and execution of event strategy to achieve Brand, sales, and Net Zero objectives.
* Develop communications briefs using customer and market insights which result in effective and clear customer communications.
* Ensure marketing activities are aligned with business objectives and goals.
* Analyse competitive offerings and recommend strategies for differentiation.
Essential — Experience and Qualifications
* Minimum 3–4 years’ experience in marketing and planning (B2C).
* Exceptional communications skills with outstanding oral, written, editing and presentation skills.
* Excellent project management skills with the ability to juggle multiple priorities in a fast-changing environment.
* Experience with CVM systems, campaign planning, execution and optimisation.
* High level of personal responsibility and ability to set own objectives and milestones.
* Strong interpersonal and stakeholder management skills.
* Ability to work collaboratively as a key part of a multi-disciplinary team, with a strong focus on information sharing.
Desirable
* Experience in energy, renewables, or sustainability-focused sectors.
Location
This position will be based between Swift Square, Santry and Fitzwilliam Street, Dublin 2.
Reporting To
Electric Ireland Residential Marketing Manager
Why Work with Us?
* Opportunity to lead Ireland’s transition to net zero carbon future
* Career development through mentoring and training
* Corporate Social Responsibility Opportunities
* Sports and Social Clubs
* Networking opportunities
* Credit Union
* Generous Pension
* Access to staff well-being programmes
* Generous parental leave entitlements
* Strong values-based and inclusive culture
* Strong commitment to diversity, equity and inclusion
* Great team environment working to our Core Values: Courageous, Caring, Driven and Trusted
Salary
€48,000 - €56,500 per annum depending on experience.
Closing Date
22nd October 2025
#J-18808-Ljbffr