Job Description Ancestry seeks a Marketing Analyst to join our International Marketing Analytics team. In this pivotal role, you will be at the forefront of transforming how we measure and optimize our marketing investments across both digital performance channels and traditional media. You will work at the intersection of data science, marketing strategy, and business impact—helping Ancestry tell more family stories by ensuring every marketing dollar drives maximum value. Key Responsibilities * Lead the design and execution of analytical solutions across initiatives such as Marketing Mix Modeling (MMM), segmentation and personalization, pricing optimization etc. Work closely with cross-functional teams including Data Engineering, Consumer Insights Finance etc. h3 Role Requirements/h3 pAn ideal candidate for this position should have: • Bachelor's degree in Computer Science Statistics Mathematics or other data-related field Master’s or PhD is a plus • 5+ years industry experience developing implementing deploying machine learning models statistical solutions drive business outcomes • Proven track record successfully leading completing multiple end-to-end data science projects problem definition data collection/cleaning model development validation production deployment ----------------------------------- Benefits,You would enjoy working in an environment that offers: