Brand Manager – Healthcare
Job Summary:
Valeo Foods Ireland is seeking a commercially focused Brand Manager to oversee the full brand agenda for our healthcare portfolio. The successful candidate will be responsible for managing advertising, promotions, and in-store activation across key stakeholders.
Key Responsibilities:
* Plan and implement ATL & BTL activities for own and partner brands.
* Manage the annual brand planning process.
* Manage relationship with partner brand stakeholders – provide monthly sales reports, track distribution, share forecasts and lead NPD set up and launch plans.
* Manage the promotional guidelines & plans.
* Implement the NPD agenda – identifying opportunities, develop business cases, set KPI's, manage product launch and support roll out.
* Manage the marketing budget – for both owned and partner brands.
* Manage and plan social media channel activity for key brands in conjunction with media agency.
* Coordinate events and exhibitions such as the Cosmetic Show, Pregnancy & Baby Fair, etc.
* Support internal stakeholders – customer business managers, supply, sales reps, warehouse etc.
* Support training agenda for own and partner brands.
* Liaise with external agencies such as PR agency, Media agency, etc.
Requirements:
* 3+ years' marketing experience in FMCG or Healthcare.
* 3rd Level Qualification in Marketing or related discipline.
* Commercial acumen.
* A Proven record in managing ATL brand campaigns.
* A self-motivated person with a positive "get things done" attitude.
* An excellent collaborator with an ability to work cross functionally to deliver their agendas.
* Ability to communicate at all levels and develop relationships with key stakeholders.
* Strong I.T. capability and presentation skills.
* Experience managing agency/brand partners would be preferable.
* Background in Healthcare or Pharmacy would be an advantage.
Candidate Profile:
* Results Driven with a collaborative style and positive attitude.
* Treats colleagues and customers with respect and is always honest in all interactions.
* Demonstrate agility by being flexible and open to change.
* Ability to clearly explain work being performed to stakeholders.
* Contribute to overall team performance, including support and assistance to other team members.
Valeo Foods Ireland is committed to diversity and inclusion and welcomes applications from candidates who bring diverse perspectives and experiences.