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Ireland marketing lead

Naas
Birds Eye Limited
Marketing
Posted: 13 January
Offer description

Position: Ireland Marketing Lead (12‑month FTC) – Birds Eye UK & IELocation: Naas (Hybrid 3 days a week in office)Employment type: Full‑time, FTC (12 months)Salary: Competitive, up to 25% bonus + benefits Responsibilities Overall responsibility for delivery of the UK&I marketing strategy in Ireland, including NPD launches and communications campaigns.
Leading annual brand planning process for Ireland.
Holistic oversight on the NPD pipeline for the market.
Management of the IE Media Plan (from annual planning to execution throughout the year).
Management of the IE Marketing Budget (€2.1 M) and clear understanding of category & brand performance, using consumer insights to influence growth strategy.
Line‑managing a team of two brand managers, providing support, training and personal development plans.
Collaborating with Cluster Marketing teams to provide expertise and insight into the Ireland market and to ensure the market has all the tools needed to deliver growth.
Key member of the Ireland Cross‑Functional Leadership Team, collaborating with the IE Country Manager and other IE leaders.
Ensuring successful engagement and inspiration of retail partners with marketing plans, demonstrating positive impact on shoppers.
Qualifications Experience within a commercial organisation with a strong consumer focus.
Proven track record of achievement in a fast‑paced environment.
Successful leadership of product innovation execution, ideally within a category‑led organisation.
Strong people influence, communication and collaboration skills for cross‑functional teams.
Excellent project management skills, demonstrable experience within the marketing mix and ideally within a matrix organisation.
Ability to lead and facilitate cross‑functional meetings.
Experience working with a wide range of stakeholders.
What we can offer you An ambitious employer with recognised brands and growth potential.
A culture where you feel part of a team and are encouraged to make a difference.
The potential to progress your career across different areas of the Nomad Foods Group.
About Us Birds Eye, owned by Nomad Foods, is the UK's number one branded frozen food company, comprising the Birds Eye, Goodfella's, Aunt Bessie's and Green Cuisine brands.
Since 1946, we have delivered high‑quality frozen food for generations, now expanding into meat‑free ranges, pizzas and roast joints.
We are proud of our heritage and strive to serve the nation with better food, promoting nutritional benefits, convenience and reducing food waste.
At Nomad Foods, we're proud to represent the world we serve.
Our inclusive culture focuses on what we can achieve together, empowering each employee and promoting personal growth while meeting business needs now and into the future.
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