FM104 & Dublin’s Q102 – FM104 is Dublin’s leading local commercial radio station and the first local licensed commercial broadcaster in Ireland. Q102 caters to a 35–54 audience, offering a mix of adult contemporary releases and classic hits. Both stations target distinct demographics: FM104 focuses on 15–34 year old urban listeners, while Q102 serves the 35–54 audience with feel‑good music.
Your Team
We are the Marketing Team at FM104 & Dublin’s Q102, responsible for building, protecting, and growing Dublin’s leading radio brands while delivering integrated marketing campaigns across the portfolio.
Your Role
Reporting into the Head of Marketing, the Junior Brand Manager will support the delivery of the annual marketing strategy across FM104 and Q102. This fast‑paced role involves working closely with internal teams, agencies and commercial partners to deliver impactful campaigns.
Consumer marketing
Develop and execute consumer marketing campaigns to drive audience growth and engagement from ideation to execution.
Leverage consumer insights, market research and industry trends to identify and capitalise on opportunities for brand promotion and expansion.
Champion collaboration across Marketing and key Creative teams to deliver an ambitious and innovative roadmap.
Campaign management
Manage the relationship with creative and media agencies, ensuring clear briefs, timely feedback and alignment on all deliverables and timelines.
Lead and coordinate projects from concept to launch across multiple campaigns simultaneously.
Partnerships and Commercial collaborations
Identify and develop strategic partnerships to enhance brand reach, audience engagement and drive revenue growth.
Develop props and presentations for internal and external stakeholders.
Manage partnership agreements, leveraging synergies to create mutually beneficial marketing initiatives.
Digital strategy
Monitor and analyse marketing performance metrics, conversion rates, digital campaign performance and engagement KPIs.
Use insights to optimise campaign performance and inform future planning.
Budget management
Support the Head of Marketing in managing marketing budgets across FM104 and Q102.
Track spend and ensure effective use of resources.
Brand activation, Events
Coordinate station events, including concerts, competition finals, B2B activities, charity initiatives and partnerships.
Oversee production of all promotional material and merchandise.
Manage external communications for all station events, press releases, awards and funding applications.
Stakeholder & Agency management
Act as a key point of contact for internal stakeholders and external partners.
Build and maintain strong working relationships across agencies, commercial teams, and broadcast departments to ensure seamless delivery of campaigns.
What we’re looking for from you
Proven experience in a marketing role, with a track record of supporting or delivering campaigns end‑to‑end.
Strong experience in internal and external stakeholder management.
Excellent communication, presentation and organisational skills.
Proactive, agile thinker who can respond quickly in a fast‑moving environment.
Strong multitasking and project management skills.
Collaborative team player.
Experience working with fast‑growing brands.
Experience in a fast‑paced, entrepreneurial or media environment.
Benefits
‘Bikes for Work’ scheme.
Up to 60% discount on Harper Collins books.
Maternity leave up to 18 weeks with full basic salary and paternity leave up to 2 weeks.
Access to exclusive events and competitions with brands such as talkSPORT, Virgin Radio UK & The Times. Weekly virtual panel chats with top journalists and celebrities.
Access to wellbeing benefits such as EAP, physio/massage and counselling.
A generous pension scheme with employer contributions of up to 5%.
Wide range of training available, plus full LinkedIn Learning access.
25 days holiday, plus bank holidays and up to 4 volunteering days per year.
At Onic, we embrace a hybrid work model, currently requiring a minimum of three days per week in the office. Certain roles may require additional in‑office days; please discuss this with your recruiter for specific requirements.
We are committed to providing an inclusive recruitment process. If you require reasonable adjustments due to a disability or health condition at any stage of your application or interview, please let us know. You can contact us at careers@news.co.uk to discuss how we can support you to perform at your best.
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