Job Overview
This role serves the US region and requires 100% coverage to work with US teams, hence expected working hours are from 02:00 PM to 10:00 PM Dublin time.
This role is for an experienced and detail-oriented professional to oversee the end-to-end tagging processes for both web and marketing campaigns, responsible for overseeing the implementation and management of web analytics and marketing tags across all digital platforms.
This role involves leading a team of specialists and optimizing tagging processes to support data-driven decisions.
The ideal candidate will have a strong background in tag management systems, website and media campaigns and also understand web and campaign analytics, coupled with excellent leadership and collaboration skills.
Key Responsibilities
* Lead and manage the tagging operations team, providing direction, oversight, and mentorship.
* Develop and implement robust processes for web and campaign tagging to ensure data quality and operational efficiency.
* Collaborate with stakeholders from marketing, analytics, development, and IT to align tagging operations with business objectives.
* Support Leadership with Operational Reporting and Decision making.
* Set clear goals and objectives, monitor progress, and conduct regular performance evaluations.
* Foster a collaborative and inclusive team environment, encouraging continuous learning and professional growth.
* Act as the primary point of contact for all tagging-related inquiries and issues.
About Us
We help people with disease and their families by developing innovative medical treatments and services.
We believe that our employees are our greatest asset and we strive to create a culture that supports diversity, equity, and inclusion.
We are committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.
Requirements
* Around 12 – 15 years of experience in managing and mentoring a team of professionals is preferred.
* Experience in tag management, web analytics, or digital marketing.
* Proficiency in tag management systems (e.g., Google Tag Manager, Tealium).
* Strong analytical skills and proficiency in debugging tools (e.g., Google Tag Assistant, Chrome Developer Tools).
* Excellent leadership, communication, and collaboration skills.
* Ability to manage multiple projects and priorities in a fast-paced environment.