About the role
An exciting opportunity has opened up in the Marketing Team. In the role, the successful candidate will:
Digital Campaigns
Plan, execute and optimise digital campaigns across paid social, search and display with the digital team
Support full‑funnel activity, balancing awareness‑led and acquisition‑focused campaigns
Strong understanding of PPC and digital advertising, with proven experience optimising campaigns, including targeting, budget control and performance optimisation
Manage and control campaign planning and content calendars
Track spend and performance to ensure efficient use of budget and strong ROI
Work with internal teams or external agencies on creative assets, messaging and landing pages
Work with the digital team to better align campaigns with SEO and GEO strategy
Report on campaign effectiveness
Social Media (Primary Focus: LinkedIn)
Manage and optimise LinkedIn presence, including organic and paid activity
Plan and deliver LinkedIn content and campaigns aligned to brand awareness and acquisition objectives
Execute LinkedIn campaigns end‑to‑end (targeting, creatives, budgets, optimisation and reporting)
Apply platform best practice and performance insights to continuously improve results
Marketing Communications
Deliver marketing communications activity across digital channels
Develop and adapt campaign messaging for different audiences and objectives
Ensure consistent tone of voice and brand application across all outputs
Familiarity of working with Canva
Analytics & Reporting
Use web analytics dashboards to track traffic, user behaviour and conversions
Monitor campaign performance and produce clear, insight‑driven reports
Translate performance data into practical recommendations and optimisation
About you
4–5 years’ experience in digital marketing and marketing communications
Strong hands‑on experience with LinkedIn (organic and paid)
Solid working knowledge of web analytics tools (such as Google Analytics)
Experience delivering digital campaigns with brand awareness and acquisition goals
Good understanding of marketing communications principles and audience‑led messaging
Strong copywriting and content editing skills
Confident working independently and managing multiple campaigns
Knowledge of SEO and landing‑page optimisation
Experience in B2B, professional services or regulated environments (desirable/nice to have)
Familiarity with CRM, campaign and/or marketing automation platforms (desirable/nice to have)
Experience working with external agencies (desirable/nice to have)
Important Information
Davy is an equal opportunities employer, committed to fostering an inclusive and diverse workplace. We value diversity in both background and experience, and even if you don’t meet all of the requirements outlined in the job description, we still encourage you to apply. We review all applications received. As part of our commitment to creating an accessible environment, we want to ensure that everyone has an equal opportunity to participate in the interview process. If you require any reasonable accommodations, please let us know, and we will do our best to make the necessary arrangements.
Appointment to this role is subject to the candidate's eligibility to work in Ireland.
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