#10381 - Marketing and Communications Executive, 28k - 30k, benefits
Job Openings #10381 - Marketing and Communications Executive, 28k - 30k, benefits
About the job #10381 - Marketing and Communications Executive, 28k - 30k, benefits
This role will be an A-Z Marketing role which will include aspects from digital & social media, events, sponsorships, PR and CRM and will work directly with the Head of Marketing, CRM Manager and the Senior Marketing Executive.
Responsibilities:
Digital Marketing
Monthly social calendar.
Social Community management & Zendesk queries
Paid Ad copy & artwork
PPC
Display
SEO
Assist the Senior Marketing Executive in day to day liaison with creative agency.
To include briefing/ ad development/ proofing of campaigns for review in advance of final approval process for all campaigns and external communications.
Assist the Senior Marketing Executive in day to day liaison with media agency.
To include briefing/ media plan development of campaigns for review in advance of final approval process for all campaigns.
4. Campaign reporting and analysis
Share of Voice / Share of Market reporting on a monthly basis
Share of Voice analysis reports from Media agency
Campaign performance report analysis with media agencySales campaign top end reports
Monthly PC/LCV Segment Reports
Monthly Invoice & budget tracking
Weekly Website stats report
5. Website Development and Maintenance
To include creation & design of new pages/ updating current pages/ launching new cars and updating specifications and pricing of current cars/ improve SEO. Maintain sliders/ local offers/ access/ main developer contact re: feed issues for Dealer websites.
To include support for dealer local advertisement & campaign planning/ provide PPC & social recommendations and monthly calendars/ create Dealer marketing guides and best practice documents/ create, order and supply point of sale and demo decals.
7. CRM Support
To include support for dealer local advertisement & campaign planning/ provide PPC & social recommendations and monthly calendars/ create Dealer marketing guides and best practice documents/ create, order and supply point of sale and demo decals.
8. Sponsorship & Event Management
Sponsorships include FAI, Womens Mini Marathon, Tayto Park and many local sponsorships including Reservoir Cogs Cycling event.
Events include the National Plough Championship, WMM, Annual Dealer Conference, PR Events and many more.
9. PR Support
Manage the Press fleet/ organise and maintain the press bookings & calendar.
10. Internal Communications
Key Skills Required:
Hold a relevant 3rd level qualification.
Have social and digital media experience.
Knowledge on how to use Twitter, LinkedIn, Facebook and YouTube professionally.
Knowledge on Google products including Google Analytics and Google Ads.
Display excellent communication and interpersonal skills.
Possess a strong work ethic and the ability to work on their own initiative.
Be target driven, motivated and have the ability to meet deadlines within budget.
Be analytical and highly organized, with excellent attention to detail.
Be standards driven and process oriented.
Possess excellent IT skills with a good knowledge of website analysis and maintenance.
Be experienced in public relations.
Be proficient in Adobe InDesign, Dreamweaver and Photoshop.
A full, valid driving licence is required for this role.
Company laptop
Pension contribution
Gym contribution
Unparalleled exposure and experience to learn within one of the worlds largest brands
On job training and development as required
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