Morgan McKinley is working with a client in FMCG who is looking for a Brand & Communications Manager either based in Dublin or Cork. This role is a 12 month contract position looking for someone to start in August. As a Brand Communications Manager, you will lead the development, delivery, and amplification of high-impact consumer PR campaigns that build trust, drive brand affinity, and generate standout earned media and social engagement across the Irish market. With a strong focus on influencer partnerships, social-first storytelling, and integrated campaign execution, this role is central to how the brand shows up in media, online conversations, and the everyday lives of consumers. Key Responsibilities: Lead the planning, development, and execution of consumer-facing PR campaigns, aligned with marketing, corporate, and business priorities. Own the strategy and delivery of integrated PR campaigns across earned media, influencer marketing, social platforms, and branded content. Create compelling, story-driven campaign concepts that capture media interest and audience engagement. Develop and manage an influencer partnership strategy that supports authentic brand storytelling. Source, onboard, and manage relationships with influencers (micro and macro) to ensure content is aligned with brand voice and campaign goals. Collaborate with digital, content, and social media teams to amplify PR campaigns across owned and paid channels. Lead proactive and reactive engagement with national, regional, and trade media, securing positive earned coverage. Act as a media advisor and support on reputational and crisis issues. Prepare and brief spokespeople for media interviews and public speaking opportunities. Manage external PR partners, creatives, and production resources to deliver campaigns on time and on budget Support the planning and execution of press events, campaign launches, influencer activations, and media briefings. Coordinate logistics and liaise with agencies to ensure smooth execution of brand experiences and recognition events. Provide expert guidance on managing reputational risks related to campaigns or public sentiment. Lead or support crisis communications when necessary, with discretion and urgency. Respond to incoming media enquiries promptly and in line with agreed business messaging. Deliver timely and relevant internal updates related to PR, marketing, and sponsorship initiatives. Key Skills & Requirements: Degree in Communications, PR, Journalism, Marketing or a related discipline. 7-10 years of experience in consumer PR, ideally in retail, FMCG, or agency environments, with a history of managing national campaigns. In-depth understanding of both traditional media and modern influencer ecosystems in Ireland. Proven track record of executing integrated consumer PR campaigns that combine media, influencers, and digital amplification. Established relationships within the Irish media, influencer, and content creator landscape. Strong financial acumen and experience managing PR budgets. Exceptional writing, messaging, and media relations capabilities. Skills: Organisation Communication Team Player Attention to Detail Multitasker Confident Benefits: Work From Home