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Marketing analyst

Talentnova
Marketing analyst
Posted: 4 December
Offer description

We're Hiring: Marketing Analyst Location:Remote (Ireland)**Employment Type:Full-TimeLevel:Entry–Mid Level / Mid Level (可根据需要调整)We are looking for a data-driven, curious, and insights-focusedMarketing Analystto join our remote team in Ireland. In this role, you will analyse campaign performance, customer behaviour, and market trends to help shape marketing strategies and support high-impact decision-making across the business.Key ResponsibilitiesAnalyse marketing campaign performance across channels (paid, organic, email, social, website, etc.)Develop dashboards, reports, and automated insights to support data-driven decision-makingEvaluate customer behaviour, conversion funnels, and segmentation to identify growth opportunitiesPartner with Marketing, Product, Sales, and Leadership teams to align insights with strategic goalsConduct competitive analysis and market research to support planning and positioningMeasure ROI and effectiveness of marketing initiatives and provide actionable recommendationsSupport A/B testing, attribution modelling, and experimentation frameworksMaintain data accuracy and ensure best practices across analytics processesRequirements1–3+ years of experience in Marketing Analytics, Business Analytics, or a related data roleStrong proficiency with analytics tools (Google Analytics, GA4, Looker, Tableau, Power BI, etc.)Solid understanding of digital marketing metrics, attribution, and conversion trackingStrong SQL skills and experience working with large datasetsAbility to translate complex data into clear, actionable insightsExcellent communication and presentation skillsAbility to work independently in a fully remote environmentMust be based in Ireland with full working rightsNice to HaveExperience in SaaS, e-commerce, or tech environmentsFamiliarity with marketing platforms (HubSpot, Marketo, Meta Ads, Google Ads, LinkedIn Ads)Knowledge of experimentation methodologies (A/B testing, incrementality testing, etc.)Python or R experience for deeper statistical analysisExperience with customer segmentation and lifecycle modellingWhat We OfferFully remote role within IrelandCollaborative, growth-oriented marketing and analytics teamClear development pathways into Senior Analyst, Growth, or Marketing Strategy rolesCompetitive salary and benefitsFlexible working arrangements

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