Who We Are
At Truly Dental, we believe in making every smile truly beautiful. We're a modern, people-centered dental group that reimagines the patient experience offering high-quality dental care with warmth, empathy, and innovation across our growing network of clinics in Ireland. Our mission is to make exceptional oral health accessible while helping every patient feel confident in their smile.
Fast Facts
* 10+ modern dental practices across Ireland.
* Thousands of happy patients cared for every month.
* Committed to making dental care approachable, transparent, and stress-free.
* Multi-location presence
Purpose of the Role
The Content & Social Media Creator will play a key role in shaping Truly Dental's digital voice and visual identity. This position will lead the creation of engaging, trend-driven content that amplifies our brand across all social channels and connects with both patients and the wider community.
Main Responsibilities
* Develop and execute creative content ideas for seasonal campaigns, new launches, and special events.
* Film, edit, and produce engaging short-form videos (TikTok, Reels, YouTube Shorts) aligned with our brand voice.
* Stay ahead of pop culture and social media trends to create fresh, relevant content.
* Coordinate and manage content days and photo shoots, including liaising with patients and team members.
* Build collaborations with influencers and creators to expand reach and engagement.
* Capture and curate high-quality content across all social media platforms (TikTok, Instagram, Facebook, LinkedIn, YouTube).
* Plan, schedule, and publish content ensuring consistent storytelling and tone.
* Collaborate closely with the design and copywriting teams to maintain brand consistency.
* Support the promotion and organization of in-clinic open days and events.
Requirements: Competencies & Skills
Education
* Degree in Communications, Marketing, Design, Journalism, or related field.
Experience
* 1-3 years of experience creating and managing social media content.
* Experience within a dental, healthcare, or wellness context is a plus.
Knowledge & Skills
* Strong proficiency with Canva; Adobe Suite is a plus.
* Skilled in filming, editing, and storytelling for short-form videos.
* Excellent grasp of social media trends and platform algorithms.
* Organized and able to manage multiple creative projects simultaneously.
* Strong communication and interpersonal skills.
* Photography skills are a strong advantage.
* Full driver\'s license and access to a car required.
Core Competencies
* Creativity and visual storytelling
* Adaptability and curiosity for new trends
* Organization and attention to detail
* Collaboration and teamwork
* Proactive, can-do attitude
What We Offer
* Competitive salary
* Creative, fast-paced work environment
* Opportunity to lead creative campaigns from concept to execution
* Exposure to brand strategy, influencer marketing, and digital innovation in healthcare
* Hybrid travel opportunities between our Dublin-based practices
Important Details Before Applying
* Location: Dublin, Ireland - with regular travel across Truly Dental's practices.
* Mobility: A full driver's license and access to a personal car are required for travel to clinics and on-site content days.
* Contract Type: Full-time, permanent position.
* Working Hours: Monday to Friday, standard business hours, with flexibility for occasional events or shoots outside regular hours.
* Equipment: Candidates should be comfortable using their own phone or camera for filming; professional equipment may be provided for larger productions.
Application Requirement - Show Us Your Creativity!
To complete your application, please submit a 60-second introductory video where you:
* Tell us why you're the perfect fit for this role.
* Share a bit about yourself and your creative experience.
* Showcase your creativity, editing skills, or on-camera personality.
Be bold, have fun, and make it truly you!
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