Business Data Specialist Location: Dublin (South West) Job Description: Our client, a well-established FMCG company, is seeking a skilled Business Data Specialist to join their marketing and digital CRM team.
The ideal candidate will have a background in data engineering and now operates effectively in a business-focused data role, managing and leveraging large volumes of data from a variety of internal and external sources to support data-driven campaigns.
Job Responsibilities Collaborate closely with marketing and CRM teams to implement data-led strategies across digital campaigns Manage and integrate large datasets from both internal departments and third-party providers Translate business requirements into technical data solutions to support commercial and marketing objectives Ensure data accuracy, integrity, and consistency across all platforms and campaigns Build and maintain dashboards and reports to track campaign performance and data trends Act as a bridge between technical and non-technical stakeholders to ensure effective data use Maintain and improve data flows and ETL processes to support real-time decision-making Support data governance practices ensuring compliance with internal policies and external regulations Experience Required Minimum of 5 years experience in data engineering, transitioning into a business-facing data role Demonstrable experience working on digital marketing or CRM-related data projects Strong proficiency in data integration, transformation, and reporting tools Experience managing campaign and consumer data across multiple sources Desirable Skills Familiarity with data tools and platforms such as SQL, Python, Power BI, or similar Exposure to marketing automation systems and CRM platforms Understanding of data compliance and privacy best practices FMCG or retail industry experience is a distinct advantage Educational Requirements Bachelors degree in Computer Science, Data Science, Information Systems, or a related field Working Hours & Benefits Monday to Friday, standard working hours Hybrid working model available ( 2 days on site / 3 days from home) Competitive salary and benefits package HOW TO APPLY: If you are interested in this role, please apply for this role with your updated CV Skills: CRM Marketing Data Data Engineering Data Goverance Benefits: Pension Bonus Share options