Are you a strategic marketing leader ready to drive significant business growth? In this role, you will be instrumental in transforming the marketing function into a key driver of success. Your focus will be on crafting compelling brand propositions, developing innovative customer acquisition strategies, and strengthening customer loyalty to boost business demand.
You will lead and develop a talented marketing team, leveraging the latest tools and data insights to deliver measurable results, manage budgets effectively, and maximise ROI. As well as the strategic aspect, this is a hands-on, execution focused role.
Location: Dublin (Hybrid)
Contract: 12 months
Key Responsibilities
Develop and execute comprehensive marketing strategies to meet business goals
Lead and coach the marketing team, fostering growth and innovation
Oversee impactful multi-channel marketing campaigns from planning to execution
Analyse campaign performance metrics and adjust tactics for optimal results
Collaborate with other departments to align marketing initiatives with operational needs
Manage marketing budgets, track spend, and maximise ROI
Report on key performance indicators and present insights to senior management
Build and maintain a strong, consistent brand presence across all channels
Engage with external agencies or partners to support marketing efforts
Stay up-to-date with industry trends to keep strategies innovative and competitive
Gather customer feedback through reviews and surveys to inform ongoing improvements
Drive customer acquisition efforts through targeted campaigns
Maintain messaging and branding consistency across all channels
Effectively manage digital assets and online presence
Test, analyse, and implement continuous improvements based on data insights
Required Skills
At least 8 years of marketing experience, with a minimum of 3 years in a leadership role
Proven expertise in digital marketing channels and campaign management
Ability to develop integrated marketing strategies across multiple channels
Strong leadership skills with experience in team development
Budget management and KPI ownership
Excellent communication and collaboration abilities
Data-driven approach with proficiency in marketing analytics
Nice to Have Skills
Experience in service-based or subscription industries
Knowledge of customer relationship management and digital asset management
Skills in brand positioning and customer experience design
Preferred Education & Experience
Bachelor’s degree or higher in Marketing, Business, or a related field
Proven success leading multi-location teams and managing complex projects
Other Requirements
Self-motivated and adaptable in dynamic environments
Willingness to support organizational growth and expansion efforts
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