Commercial Director
Collooney & Castledargan, Co. Sligo | Senior Executive Opportunity
The Company – Fallon Group
Fallon Group (D&B Fallon, Castledargan Resort Ltd, Derfal Ltd) is a founder-led, diversified Irish SME operating across distribution, retail, leisure and property.
Established in the early 1980s and headquartered in Northwest Business Park, Collooney, Co. Sligo, the Group is currently midway through a significant €25+ million three-year investment cycle. This phase of growth includes operational expansion, property development and a strong commitment to digital transformation across all business units.
Due to ongoing expansion and ambitious future plans, we are recruiting a forward-thinking Commercial Director to drive strategy, profitability and digital innovation across the Group.
The Role – Commercial Director
Reporting directly to the Managing Director, this is a pivotal leadership position with full commercial responsibility across the Group's businesses.
You will define strategic direction, lead financial planning and drive commercial performance — while also spearheading the Group's digital transformation agenda, ensuring systems, processes and technology support scalable growth and operational excellence.
Key Responsibilities
Strategic Leadership & Digital Transformation
* Define and implement Group-wide commercial strategy in conjunction with the Managing Director
* Lead digital transformation initiatives across sales, operations and finance
* Identify and implement new technologies to improve efficiency, reporting and customer experience
* Drive data-led decision-making through enhanced analytics and reporting systems
* Oversee ERP/CRM optimisation and system integration projects
* Embed a culture of innovation and continuous improvement
Sales & Market Growth
* Lead and support business development, sales and marketing teams
* Strengthen existing client relationships and secure new business opportunities
* Conduct market research and competitor analysis to identify trends and growth opportunities
* Ensure positive brand positioning and public relations
* Leverage digital marketing and CRM tools to enhance commercial performance
Operations
* Provide leadership to Heads of Department and General Managers
* Ensure strong cross-departmental collaboration across all businesses
* Implement KPI tracking, budget management and performance reporting systems
* Drive process automation and operational efficiencies
* Ensure statutory compliance and governance
* Improve profitability, customer satisfaction and staff retention
* Recruit senior team members and participate in disciplinary processes when required
Finance & Governance
* Oversee financial management and maximise profitability
* Deliver performance in line with agreed financial budgets
* Lead capital funding initiatives and investment planning
* Manage budgeting, forecasting and financial analysis
* Oversee cash flow and risk management
* Negotiate contracts with financial providers, legal advisors, suppliers and contractors
* Ensure strong compliance and corporate governance frameworks
* Implement financial systems that support real-time reporting and strategic oversight
Location
The role is based between Collooney and Castledargan Resort, Co. Sligo, with travel required to meetings across various locations.
The Person
* 10+ years' senior commercial, operational or financial management experience
* Relevant finance qualification preferred
* Experience operating at Director or Senior Commercial leadership level
* Strong leadership, mentoring and stakeholder management skills
* Experience leading digital transformation or systems implementation projects
* Entrepreneurial mindset with understanding of owner-led SME environments
* Strategic vision combined with hands-on execution capability
Apply Today
All applications will be treated in the strictest confidence.
Email your CV to:
Confidential enquiries: Sylvester Jennings –