Job Title:
Social Media and Digital Marketing Lead
Description:
We are seeking a highly skilled Social Media and Digital Marketing Lead to join our team. As a key member of the Commercial department, you will play a crucial role in developing and executing our social media strategy aligned with business objectives.
Key Responsibilities:
* Develop and execute comprehensive organic social strategies that drive engagement and conversions.
* Manage and execute paid social media campaigns across multiple platforms.
* Own the digital advertising budget, providing detailed forecasting and performance analysis.
* Utilise data and analytics tools to track performance, generate actionable insights, and present findings to stakeholders.
* Support the creative team by providing data-driven insights and direction on creative assets.
Required Skills and Qualifications:
* 6+ years' experience in social media and digital marketing roles within a customer-centric B2C environment.
* In-depth experience with key platforms: Paid - Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads Manager; Organic - content scheduling and analytics for Facebook, Instagram, X, LinkedIn, and TikTok.
* Strong analytical skills with the ability to translate data into clear, concise, actionable insights.
* Proven track record of developing and executing successful paid media campaigns across multiple platforms.
Benefits:
You will have the opportunity to work in a rapidly growing organisation, adapting to change and thriving in a dynamic environment.
Others:
This is an exciting opportunity for a self-starter who can collaborate as part of a highly interdependent team across various parts of the organisation.
Please forward your CV via the APPLY button below.