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Ai social specialist

Dublin
PULSE DIGITAL PTE. LTD.
Posted: 30 January
Offer description

Key Responsibilities AI-Powered Content Generation (Primary Focus)AI Video Production: Master and utilize cutting-edge Generative AI video platforms (e.g., Runway, Sora, Higgsfield, Hey Gen) to rapidly produce compelling, brand-aligned short‑form videos (Reels, Tik Toks, Shorts).
Prompt Engineering: Develop and maintain a library of highly effective "Super Prompts" for various content types (video scripts, captions, image generation, storyboards) to ensure on‑brand, high‑quality AI outputs.
Workflow Optimization: Design and implement scalable, end‑to‑end content pipelines that blend AI automation (e.g., text‑to‑video, AI voiceovers, automated translations) with final human polish to increase content volume and speed by (Target % or Goal).
Image & Graphic Generation: Use generative AI image tools (e.g., Midjourney, DALL‑E, Stable Diffusion) to create supporting visuals, mockups, and stylized graphics for social media posts.
Traditional & Regular Content Creation Video Editing & Enhancement: Perform final editing, motion graphics, sound design, and captioning on all content (AI‑generated or human‑shot) using professional software (e.g., Adobe Premiere Pro, Cap Cut, After Effects) to ensure a high‑polish, professional finish.
Copywriting: Write engaging, platform‑specific copy and headlines for all social posts, ensuring clarity and a compelling call‑to‑action for an influencer's own account as well as business account.
Regular Content Ideation: Brainstorm and execute traditional, human‑led content, including short‑form interviews, behind‑the‑scenes content, and authentic community engagement videos.
Strategy, Optimization & Compliance Trend and Algorithm Mastery: Stay constantly updated on social media trends, algorithm changes, and emerging AI tools to maintain a competitive advantage in content strategy.
Performance Analysis: Track and analyze key social metrics (engagement rate, reach, virality, conversion) for both AI and regular content, translating data into actionable insights for continuous optimization.
Ethical Compliance: Ensure all AI‑generated content adheres to ethical standards, legal guidelines, and brand safety policies, meticulously verifying all facts and avoiding AI biases.
Required Qualifications & Skills Experience: 2-4+ years of professional experience in Social Media Marketing, Content Creation, or Digital Media Production.
AI Proficiency (Hard Skill): Proven, hands‑on experience using multiple Generative AI tools for text (LLMs like Chat GPT/Claude), images, and specifically video generation.
Video & Editing Mastery (Hard Skill): Proficientin video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or advanced mobile editing apps).
Strong understanding of pacing, visual storytelling, and platform‑specific video requirements.
Social Media Fluency: Deep, up‑to‑date knowledge of all major social platforms (Tik Tok, Instagram Reels, You Tube Shorts, Linked In, X) and what drives native engagement on each.
Creativity & Storytelling: Exceptional creative vision with the ability to conceptualize a story, execute the content (using AI or traditional methods), and adapt the narrative to different platforms.
Data-Driven Mindset: Ability to use platform analytics to inform content decisions and demonstrate ROI on content strategy.
Preferred Qualifications Bachelor's degree in Marketing, Communications, Film/Media Production, or a related field.
Experience in a high-volume, fast-paced agency or B2 C/B2 B enterprise environment.
Basic graphic design skills (e.g., Canva, Adobe Photoshop) for complementary static content.
Experience running A/B tests on content performance.
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