Get to know us Ideals is a global B2B SaaS product company recognized as the most highly rated and customer-centric in a secure business collaboration market.
Trusted by more than 2,000,000 users from 175,000 companies globally, we are on a mission to create more prosperity in the world by accelerating high-stakes business decisions.
We achieve this by delivering extremely intuitive and robust software products that help people make impactful decisions with less stress, higher quality, and shorter hours:
Ideals Virtual Data Room: A web-based cloud platform used by companies in a wide range of industries to ensure secure confidential document sharing for online due diligence, fundraising transactions, corporate reporting, licensing, clinical trials, and other business goals.
Ideals Board: A cloud platform with web and mobile applications used by board members, CEOs, executives, and corporate secretaries, to streamline governance and improve high-stake decisions in a fast, secure, and compliant way.
The role Performance Marketing function, spanning across paid and organic channels, plays an important role in our company's success, helping acquire new clients and providing revenue growth.
Currently, we are looking for a Digital Director to lead our Performance Marketing team, and implement and own the performance marketing strategy to support our business growth internationally.
This role reports directly to our VP of Marketing, and is ideally suited for an ambitious leader who excels at driving innovative strategies, leveraging data-driven insights, and translating them into actionable results.
What you will doIdentify and implement a performance marketing strategyLead and develop a performance marketing team, overseeing OKRs and driving them to achieve ambitious goalsUtilize scenario/outcome-based performance forecasting for all main OKRs and key contributing KPIsEvaluate and manage both internal (budgets, staff) and external (agencies, technology/tools) resources efficientlyWork with external agencies and in-house design and content teams to improve creative and messaging across media channels, website, form, and pipeline experiencesCollaborate with Inside Sales teams to create campaigns that maximize volume, efficiency, prospect, and customer intelligence from awareness through consideration to sales conversionCollaborate with BI/analytics, data, and measurement teams to drive improvements to Performance Marketing analyticsEvaluate, manage and implement new marketing technology systems to enhance sales volume and efficiencyContribute to country-specific market research efforts focused on improving messaging and channel strategy to convert prospectsCollaborate with other Sales & Marketing colleagues to update and maintain intelligence around ICPs / and personasMonitor competitor activity specific to growth and prospecting strategiesWhat you bring7+ years of proven experience in the B2B Performance Marketing area globally (SaaS background preferred)4+ years of experience in team management and developmentExperience successfully developing, executing, and managing a performance marketing strategy and associated budgetsMandatory proficiency in performance marketing channels such as paid search, SEO, paid social, programmatic, and rating platformsStrong data-driven approach and analytical thinking (expert level in Excel; Tableau, HubSpot - nice to have)Expertise in evaluating, hiring, and managing external agenciesConfidence in identifying and recommending messaging, design, and UX improvementsSelf-starter with the ability to make decisions autonomouslyWhat we offer We highly value our people, so we will empower you with all the resources and support to help you reach your full potential.
For your best work
• Remote-first flexibility to shape your ideal workday
• Home workplace budget
• Co-working expense coverage
• Individual IT budget for extra equipment
• Top-tier tech and AI-powered tools For your growth
• Access to Ideals Academy with numerous courses
• Investment in external learning and development activities
• Guidance in Personal Development Plan creation
• Professional literature and subscriptions coverage
• Support of your passion as a speaker or writer
• Internal talent mobility opportunities For your well-being
• Tailored Wellness Package for your physical and mental health
• Funding for sports competitions
• Paid health-related time-off
• 25 business days of annual leave
• NEST pension program contribution
Extra perks
• Team-building offline and online events
• Budget for local gatherings in global locations
• Generous internal referral program
Our culture Commitment, Excellence, Collaboration, Trust and Care are core values to the Ideals team.
For us, these are the principles that every Idealer lives and breathes.
We are on the lookout for like-minded individuals who share our values.
By doing so, we are able to create a team where talents feel at ease and are able to work to the best of their abilities.
Discover more Ideals is an equal opportunity employer Ideals is made up of people from a wide variety of backgrounds and lifestyles.
We embrace diversity and invite applications from people from all walks of life.
We don't discriminate against employees or applicants based on gender identity or expression, sexual orientation, race, religion, age, national origin, or citizenship.
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