Digital Marketing Expertise
As a Digital Marketing Specialist, you will play a crucial role in delivering exceptional online experiences for our clients. Your primary focus will be on managing and optimizing our web presence, ensuring seamless alignment with business objectives.
Key Responsibilities:
* Assist the marketing team in efficiently managing and optimizing our online content using a Content Management System (CMS).
* Design, execute, and analyze email marketing campaigns to nurture leads and retain customers.
* Collaborate closely with external agencies and departments to ensure cohesive digital marketing efforts.
* Conduct keyword research and optimize website content to improve search engine rankings and drive more traffic.
* Collect, clean, and organize marketing data to stay up-to-date with industry trends and identify opportunities.
Requirements:
* Bachelor's degree in Marketing, Business, or a related field.
* Experience in digital marketing, with a strong focus on website management, analytics, SEO, and email marketing.
* Proficiency in digital marketing tools and platforms, including Google Ads, Google Analytics, and email marketing software.
* Strong understanding of SEO and SEM best practices.
* Excellent project management skills and ability to handle multiple projects simultaneously in a fast-paced environment.
We are an equal opportunities employer and welcome applications from suitably qualified candidates.