Your new company We are delighted to be working exclusively with a well-known and highly respected local brand that is undergoing an exciting period of growth and transformation. With a strong presence across Northern Ireland and a reputation for excellence, this organisation is investing in its brand and marketing strategy to drive continued success. Your new role As Brand Manager, you will report directly to the Managing Director and lead a small, dedicated marketing team. You'll be responsible for shaping and executing the company's brand and marketing strategy across multiple business units and locations, ensuring consistency and excellence in every customer interaction. Key responsibilities include: Marketing Strategy & Campaigns: Develop and deliver integrated marketing strategies across digital, social, and traditional channels. Lead campaign planning, execution, and performance reporting. Digital & Social Media: Own the content and advertising strategy across platforms such as Facebook, Instagram, LinkedIn, and YouTube. Oversee paid media performance and drive SEO and website optimisation. Brand & Communications: Maintain brand consistency across all internal and external communications. Lead the creation of high-quality marketing materials and internal newsletters. Deliver marketing training to internal teams and partners. Partnerships & PR: Manage relationships with media partners and external suppliers. Represent the brand in collaborative marketing initiatives and industry events. Performance & Budgeting: Monitor KPIs, lead generation, and campaign ROI. Manage the marketing budget and provide regular insights to senior stakeholders. What you'll need to succeed A degree in Marketing, Communications, or a related field. A wealth of experience in a marketing or brand-focused role. A proven track record of delivering successful campaigns from concept to execution. Strong commercial acumen with a focus on performance metrics and ROI. Excellent communication and presentation skills. High levels of organisation, initiative, and creativity. Confidence in using digital tools, content platforms, and analytics. What you'll get in return Permanent position with a local market-leading brand Annual salary between £40,000 - £50,000 Working from home, 1 day per week Enhanced maternity and paternity leave 22days annual leave per annum. 5 paid Company days per annum. Half day paid leave for your birthday Matrimonial and sick leave entitlements Stakeholder pension scheme Employee Assistance Programme (EAP) for you and your family What you need to do now If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now. If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career. Hays Specialist Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be Skills: Marketing Strategy Brand Management Digital Social Media PR