Job Title: Senior Fundraising and Marketing Executive
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Description:
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* The role involves leading the coordination and delivery of direct marketing appeals and campaigns, including data segmentation, creative development, production, and fulfilment.
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* Candidates will work closely with internal departments and external agencies to deliver compelling campaigns that achieve key performance indicators (KPIs) and income targets.
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* Responsibilities also include conducting detailed post-campaign reporting to optimise future fundraising activity.
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* Innovative thinkers are required to champion new approaches across channels such as direct mail, email marketing, social media, and telemarketing.
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* Maintaining accurate donor records and campaign reporting through a customer relationship management (CRM) database is also essential.
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Requirements:
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* A minimum of 3 years' experience in fundraising, marketing, communications or project management.
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* Strong organisational skills and ability to manage multiple deadlines in a fast-paced environment.
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* Proficiency in CRM systems (preferably Salesforce) for data input, extraction, and analysis.
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* Hands-on experience with email marketing platforms such as Mailchimp or Campaign Monitor.
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* Flexible availability for some evening and weekend work during key events.
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Benefits:
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* This role offers a fantastic opportunity to work with a prominent Irish charity making a lasting difference in the lives of vulnerable people across Ireland.
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* Candidates can gain hands-on experience managing end-to-end digital and direct marketing campaigns.
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* Structured development opportunities and growth of skills in digital fundraising, donor engagement and CRM are available.
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* Collaboration across a highly supportive, mission-driven team where each voice matters.
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About Us:
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