Department:Business DevelopmentLocation:IrelandDescriptionAbout the RoleThis is a dynamic role that blends hands-on campaign execution with strategic brand building in a fast-paced SaaS environment. You'll drive marketing initiatives that boost awareness, generate leads, and support business growth across digital channels, events, and partnerships. Working closely with sales, product, and customer success teams, you'll shape how our brand connects with our customers and partners, turning complex solutions into clear value for customers. If you're a proactive marketer who thrives on creativity, data-driven decisions, and cross-functional collaboration, this position offers the chance to make a real impact in a growing company.About BizimplyBizimply is a multi-platform solution born in the world of cafes, bars, restaurants and pubs, where getting your wage spend right is crucial. We have grown beyond hospitality to all shift based industries, where having the right people in the right place at the right time, while managing labour costs is our mission. Bizimply has transformed shift scheduling in the UK and Ireland for over a decade. Our shared experience gave us the expertise to help create spot-on staff rotas and keep everything compliant, giving our customers more bandwidth to focus on what's important. Our intuitive design ensures that every manager has the tools to hit their sales per labour hour goals, with a complete view of their day-to-day operations. From streamlined scheduling to effortless compliance, we make every shift run like clockwork. At Bizimply, you'll have the opportunity to grow your career, gain hands-on experience, and be part of a team that's revolutionising HR software.Key ResponsibilitiesCampaign ExecutionPlan and execute integrated marketing campaigns across email, social media, paid ads, and web to drive lead generation and brand visibility.Support go-to-market strategies for product features, integrations, and partnerships, ensuring timely and targeted messaging.Track campaign performance using analytics tools and provide actionable insights to optimise ROI.Content CreationDevelop compelling content for blogs, social posts, newsletters, landing pages, and sales collateral such as one-pagers and decks.Collaborate with design and product teams to create on-brand materials that highlight customer benefits and industry solutions.Contribute to event coordination, including webinars, tradeshows, and sponsorships, to build engagement and partnerships.Market IntelligenceMonitor competitor activity, industry trends, and customer feedback to refine marketing strategies.Manage CRM updates and lead nurturing to support sales enablement and customer success.Assist in SEO/GEO, social media growth, and multi-channel efforts to expand Bizimply's online presence.Skills, Knowledge and Expertise1–3 years of experience in marketing, ideally in B2B SaaS, tech, or hospitality sectors.Strong commercial mindset with the ability to link marketing efforts to business objectives like lead gen and revenue growth.Excellent writing, presenting, communication and influencing skills to craft engaging, audience-focused content for operators and managers in shift-based industries.Proficiency in marketing tools such as HubSpot, Google Analytics, LinkedIn Ads, WordPress, and social platforms.Experience working cross-functionally with sales, product, and customer success teams in a collaborative environment.Organisational skills to juggle multiple projects, meet deadlines, and adapt in a dynamic setting.Bonus: Familiarity with workforce management, HR tech, event planning, or content management.BenefitsExposure to all business areasGain a solid and transferrable understanding of how a SaaS company is runDynamic and fun working environmentIncome Protection InsuranceDeath in Service InsuranceEmployer PRSA ContributionsEducation Support SchemeEmployee Assistance ProgrammeBike to Work SchemeTaxsaver Train/Luas/Bus TicketsPaid Maternity & Paternity Leave