Senior Graphic Designer (Campaign & Brand)Freelance Freelance creative role focused on campaign concept development and multi-channel marketing design for Eddie Rocket’s.Eddie Rocket’s is looking for a freelance designer to work with our marketing team. The role focuses on developing and producing creative assets for campaigns across restaurants and digital channels.Initially we expect to work with a small number of applicants and continue longer-term with the best fit.Role ProfileThis is not a pure production design role. The person in this role must have the full production capability of a graphic designer, including the ability to produce print-ready and digital assets. Examples include restaurant menus, OOH advertising, in-diner POS materials, advertising artwork and social/digital media assets (web, social, ads, app). However, the role goes beyond production. The successful candidate must be able to translate marketing and business goals into clear campaign concepts (including slogans, taglines and creative hooks) and develop the visual assets used across multiple channels. The ability to work within an established brand identity while developing fresh campaign ideas is essential. For content creation, we regularly work with photographers and videographers. The successful candidate will also conceptualise the visual direction of campaign photo and video shoots by creating mood boards and shot lists beforehand, and attend on-site to contribute to the execution on the day. This is followed by video and photo selection and post-production. This role requires both conceptual thinking and hands-on execution.A first-hand understanding of the Eddie Rocket’s brand, diner atmosphere and product offering is essential.To help us assess fit quickly, please showcase one marketing campaign you personally led or played a key role in. Briefly outline: the marketing or business objective your campaign concept (slogan or creative hook), why you chose that concept and the key visual assets produced across channels (print and digital).Experience Minimum 7 years professional graphic design experienceStrong portfolio covering campaign, print and digital workHospitality, restaurant or retail industry experience requiredSoftware & ToolsAdobe Creative Suite (Illustrator, Photoshop, InDesign)Basic motion graphics and video editing capability (After Effects, Premiere Pro, CapCut or similar)
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