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Head of sales

Kilkenny
SocialTies
Head of sales
Posted: 19 February
Offer description

About SocialTies

SocialTies is building the digital infrastructure for community sport.

We partner with county boards, governing bodies and large community organisations to provide a fully branded digital home — driving engagement, content, advertising revenue and long-term sustainability. Our model is built around:

* Hyperlocal and national digital advertising
* Corporate sponsorship consultancy
* Community-first engagement
* Revenue sharing that reinvests into grassroots sport

We are now hiring a Head of Sales to build and lead our commercial engine. This is a foundational leadership hire.

The Role

This is a hands-on commercial leadership role. In the first 12 months, you will operate as:

* A high-performing closer
* A strategic advertising operator
* A commercial architect
* The revenue driver of the business

As revenue scales, you will:

* Build and lead a sales team
* Formalise commercial structure
* Help shape pricing and product packaging
* Sit as a key member of the leadership team

This role is about building the revenue backbone of SocialTies.

Core Responsibilities

Revenue Generation (Primary Focus)

You will own and drive:

Digital Ad Inventory Sales

* Sell digital advertising packages across SocialTies communities
* Build recurring ad revenue streams
* Drive volume as we scale into new communities

National Advertiser Partnerships

* Secure brands operating across multiple communities
* Develop scalable multi-county packages
* Position SocialTies as a national digital sports network

Corporate Sponsorship Consultancy

* Structure and sell high-value sponsorship packages in conjunction with community directors and sponsorship teams.
* Work alongside county boards to build commercial strategy
* Support long-term multi-year agreements

Strategic Commercial Development

You will:

* Shape pricing models
* Recommend packaging strategies
* Identify new monetisation opportunities
* Advise the CEO on commercial positioning

This is not a "just execute" role — strategic input is expected.

Relationship Management

This role is highly relationship-driven.

You will:

* Build trust with communities and commercial directors
* Represent SocialTies publicly
* Attend corporate events as required
* Maintain strong advertiser relationships
* Protect brand integrity while driving revenue

Ideal Candidate Profile

Experience

* 5+ years in sales
* Strong advertising sales experience
* Media, agency, SaaS or sponsorship background welcome
* Sports industry knowledge a strong advantage
* Existing advertiser relationships a plus
* Comfortable building from scratch

We are open to all sales professionals but most interested in:

* Media sales professionals
* Agency commercial leads
* Ambitious senior account managers ready to step up

Skills

* High closing ability
* Structured pipeline management
* Confident public communicator
* Commercially strategic
* Strong relationship builder
* Resilient and self-driven

Compensation

This role uses a Strategic Hybrid Model designed to reward sustainable revenue growth.

* €75,000 – €90,000 base salary
* 5–10% commission on net new revenue
* Equity (0.5%–1%)
* Leadership progression opportunity

SocialTies is early but proven. You won't inherit a machine — you'll help build it.

If you want:

* Real ownership
* Strategic influence
* Leadership progression
* Equity upside
* To shape the commercial future of Irish sport

This is that opportunity.

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