Job Title: Digital Performance Analyst
Job Description
We are seeking a skilled Digital Performance Analyst to join our Customer Data Team. This is an exciting opportunity to work with large datasets and provide actionable insights to support business decision-making.
The successful candidate will have responsibility for analyzing and optimizing consumer lifecycle through acquisition, engagement, and retention in line with our strategic brand and marketing intent.
Key Responsibilities:
* Extract, clean, and analyze large datasets from various sources including websites, social media, email campaigns, and other digital platforms.
* Design, develop, and implement data visualizations to effectively communicate complex data insights to stakeholders.
* Collaborate with cross-functional teams to identify key business questions and provide actionable insights to support decision-making.
* Monitor and analyze key performance metrics to identify trends, patterns, and opportunities for improvement.
* Develop, implement, and manage tracking strategies using tools like Google Analytics.
* Support marketing teams to track the performance of campaigns and suggest data-driven improvements.
* Use Google BigQuery to process and analyze large datasets, enabling deeper insights into digital performance.
Required Skills and Qualifications
To be considered for this role, you will need:
* A Bachelor's degree in a relevant field such as Mathematics, Statistics, Computer Science, or Economics.
* 3+ years of experience in a data analysis role, with a focus on digital performance.
* Strong SQL skills with a proven ability to manipulate large datasets.
* Experience with Google BigQuery for querying and analyzing large datasets.
* Experience with data visualization tools such as Tableau or PowerBI.
* Strong analytical skills, with a passion for solving complex problems through data.
* Excellent communication skills with the ability to translate complex data insights into actionable recommendations.
What We Offer
As a valued member of our team, you will enjoy:
* A competitive salary.
* Career advancement opportunities.
* Staff travel benefits.
* The opportunity to work in a dynamic and collaborative environment.
At our company, we foster an inclusive and respectful work environment that values diverse backgrounds, experiences, and perspectives. We encourage applications from all candidates who share our passion for aviation.