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Global digital marketing manager – paid media

Cork
Logitech
Digital marketing manager
€60,000 - €120,000 a year
Posted: 13 November
Offer description

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.

The Team and Role:
The role of Global Digital Marketing Manager – Paid Media is reporting to the Head of Digital Marketing in the Center of Excellence for Digital Marketing, the Senior Performance Marketing Manager will lead centralized execution and optimization of global Paid Search (SEA) and other performance channels for Logitech's DTC business. This role ensures consistency, efficiency, and maximum ROI from one of our most critical demand-driving levers. The ideal candidate will have prior experience in a media agency and the ability to work independently within a matrix organization.

Your Contribution:
Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you'll need for success at Logitech. In this role you will:

* Strategic Planning: Develop and implement comprehensive global SEM strategy and executions across various business groups among Logitech, aligning with overall marketing objectives and regional market nuances.
* Campaign Management: Develop and implement advanced bidding and optimization strategies, leveraging AI and automation, in close collaboration with our main Media Agency and media platform partners.
* SEA Expertise: Proficient in Search Engine Advertising (SEA) with expertise across platforms like Google, Amazon, and Bing. Adept at leveraging SEM strategies and performance media tactics to develop comprehensive paid media campaigns that maximize revenue and achieve optimal performance. Mastery of SEA tools and platforms, including Google Ads and Google Search 360.
* Growth Marketing: Identify opportunities to expand performance marketing best practices into adjacent channels (e.g. retail media, social performance).
* Performance & Insights Analysis: Monitor, analyze, and report on campaign performance metrics, providing actionable insights to Business Groups and executives.
* Cross-Functional Collaboration: Work closely with business groups, DTC revenue team, e-commerce teams to align global SEM efforts to ensure a consistent ad campaign set-up, reporting and governance across all markets.
* Center of Excellence: Act as subject-matter expert for internal teams, driving continuous learning and upskilling in performance marketing.

Key Qualifications:
For consideration, you must bring the following minimum skills and experiences to our team:

* 8–12 years in performance marketing, with deep expertise in SEM across Google, Bing, and emerging platforms. Google Ads Search Certificate is preferred.
* Strong knowledge of AI-driven bidding, automation, and attribution modeling.
* Proven experience managing multi-million-dollar paid search budgets with measurable ROI impact.
* Analytical mindset with the ability to translate data into strategy and performance recommendations.
* Candidates with prior experience in Paid Media agencies are preferred.
* Excellent cross-functional collaboration and communication skills.

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Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.

Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you

We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location.

All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at for assistance and we will get back to you as soon as possible.

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