Job Description
Are You Ready to Make It Happen at Mondelēz International? Join our Mission to Lead the Future of Snacking. Make It With Pride.
In this role as IE Marketing Lead you will partner with the IE MD and team and will be responsible for the IE business performance by creating and delivering one cross‑category ‘country first’ plan. You will further work with cross‑functional and regional teams to support a portfolio strategy that aligns with the category vision to drive sustainable brand growth and to deliver business objectives.
Ownership of cross‑category country P&L and accountability for portfolio performance, financials, and market‑share delivery.
Delivers consumer and market‑centric vision and ensures that the MDLZ category growth vision is translated into customer category growth plans.
Creates cross‑category plan and develops & implements the annual plan.
Delivers market‑relevant brand, portfolio & product innovation & renovation (leveraging MEU where applicable) as well as owning equity and activation for local brands.
Decides with the MD the resource allocation (A&C, Trade, Promo, OVH); makes early trade‑offs to ensure priorities are executed with excellence.
How You Will Contribute
Working with other internal stakeholders, you will support the brand portfolio strategy and priorities to enable consumer‑centric brand portfolio growth. You will develop annual plans, set objectives, and allocate resources. In addition, you will offer recommendations for integrated commercial plans, develop and execute marketing plans that deliver on revenue and profit forecasts, and share objectives. Based on your deep consumer insights and brand positioning, you will develop and implement integrated marketing communications and 360° campaigns.
What You Will Bring
Consumer behavior, preferably in the consumer goods sector in a matrix environment.
Developing a seamless consumer experience.
Managing business objectives beyond brand and budget.
Analytics and creativity—a balance of commercial and strategic acumen.
Leading and influencing teams.
Communicating effectively, verbally and in writing, and executive presentation skills.
Experience in markets with diverse economic environments is a distinct advantage.
Relocation Support Available?
Country‑to‑country relocation support available through our Global Mobility Policies.
Business Unit Summary
We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply!
Our people make all the difference in our success.
Mondelēz International is an equal‑opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Excited to Grow Your Career?
We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply!
Support During the Application Process
If you require support to complete your application or during the interview process, please contact the recruiter.
Job Type
Regular
Brand & Portfolio Management
Marketing
#J-18808-Ljbffr