Job Title:
Senior Digital Marketing Strategist
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Key Responsibilities:
* Develop and implement a comprehensive social media strategy that aligns with business objectives and amplifies paid advertising activities.
* Establish and lead a cross-functional content working group to coordinate the rollout of a monthly social media content calendar.
* Collaborate with internal stakeholders and external agency partners to create a unified and impactful social media presence.
* Monitor, analyse, and report on social media performance metrics using insights to inform ongoing strategy.
Required Skills and Qualifications:
* A third-level qualification in Business, Marketing, or a related field.
* 3+ years of hands-on experience in a social media role, either in-house or within an agency environment.
* Proven experience managing social media for a large brand, with strong working knowledge and expertise of social management tools and broader digital marketing techniques.
* Strong analytical skills, with the ability to extract insights from data using tools like Google Analytics.
Benefits:
This is a challenging and rewarding opportunity to join a dynamic team and contribute to the growth and success of our organisation. You will have the opportunity to develop your skills and expertise, work collaboratively with a talented team, and enjoy a competitive benefits package.
About Us: Our organisation is a leading provider of financial services in Ireland, with a presence across a range of markets. We are committed to providing exceptional customer experiences and promoting a culture of innovation and excellence.