Job Description
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We are seeking a seasoned marketing professional to lead our B2B sales and marketing strategy. As Head of Marketing, you will drive revenue growth, develop new services, and expand brand visibility in Ireland and across key European markets.
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The ideal candidate will have at least 5 years of experience in sales, marketing, or business development, with a proven track record of launching or scaling digital business functions or services.
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You will be responsible for building and nurturing key stakeholder relationships, identifying opportunities for upselling and cross-selling cybersecurity data analytics services.
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Additionally, you will drive targeted marketing campaigns tailored to key industries, including technology, hosting services, and web development.
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As the successful candidate, you will own the full sales pipeline, from lead generation to closing, including reporting on KPIs using CRM tools.
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Key Responsibilities
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* Develop and execute a comprehensive B2B sales and marketing strategy focused on revenue growth and brand development.
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* Build and nurture key stakeholder relationships, identifying opportunities for upselling and cross-selling cybersecurity data analytics services.
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* Drive targeted marketing campaigns tailored to key industries, including technology, hosting services, and web development.
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* Lead product development initiatives in collaboration with internal teams, ensuring offerings are aligned with market demand and customer needs.
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* Own the full sales pipeline: from lead generation to closing, including reporting on KPIs using CRM tools.
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Required Skills and Qualifications
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The following skills and qualifications are required:
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- A degree or relevant professional qualification.
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- At least 5 years of demonstrable experience in sales, marketing, or business development.
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- Proven leadership experience, ideally in cybersecurity, digital services, or regulated technology sectors.
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- Experience launching or scaling digital business functions or services.
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- Strong understanding of the cybersecurity or tech landscape and a passion for innovation.
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- A solid professional network, especially within digital regulation, cybersecurity, or related policy sectors, is a plus.
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- Strong sales administration and reporting skills.
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Benefits
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As a member of our team, you will enjoy the following benefits:
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- Competitive base salary with OTE (On Target Earnings).
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- Private health insurance.
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- Defined contribution pension scheme (5% employer contribution).
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- Life assurance & income protection.
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- 20 days annual leave (rising to 25 after 5 years).
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- TaxSaver commuter scheme & Cycle-to-Work program.
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- Comprehensive induction and sector-specific training.
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- Ongoing professional development support.
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Other Details
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The role is based in Dublin, with some national travel required and occasional European travel possible.
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Fully clean driving license is required.
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