US Client | US Business Hours (9 AM – 6 PM CST)We are hiring aPaid Media Coverage & Optimization Associateto support product-level ad coverage and performance monitoring acrossGoogle AdsandMeta Ads.This is anoperations + analytics role. You will work directly with aUS-based clientand align with their existing paid media and analysis teams.What This Role IsPaid media operations & executionProduct feed and SKU-level coveragePerformance monitoring using predefined targetsCross-team coordinationCore ResponsibilitiesProduct Ad CoverageEnsure all new products and categories are:Properly mappedApprovedLive in Google & Meta ad accountsMaintain a master product-to-ad coverage trackerNew Product Launch OperationsCreate and enforce a launch checklist:Product added → feed updated → campaign/ad group created → QA → liveCoordinate with analysts and ads teams to avoid launch delaysPerformance GuardrailsMonitor predefined ROAS / CPA / MER targetsIdentify underperforming products and:PauseOptimizeEscalate to the ads teamCoordination (Not Strategy)Work alongside the existing ads team to:Follow established campaign structuresRespect budgets and bidding strategiesAlign with business goalsReportingWeekly reports:New products added% live in adsTime-to-launchMonthly summaries:Products meeting vs missing return targetsWorking DetailsClient location: United StatesWorking hours: 9 AM – 6 PM CST, Mon–FriEngagement: Candidate works directly with the clientLocation: Remote (Work from anywhere)