Job Title:
Senior Marketing Executive
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Description:
We are seeking a talented Senior Marketing Executive to join our team. As a key member of the marketing department, you will be responsible for delivering high-quality campaigns that drive results across multiple developments and customer segments.
Key Responsibilities:
* Support the marketing team in delivering marketing materials, including ATL, BTL, and location-specific collateral from sign-off.
* Manage sales presentation content across external platforms such as property portals and websites.
* Maintain accuracy of development information on the company website.
* Oversee lead generation in the CRM system and ensure accurate reporting.
* Track and analyze enquiries, evaluating the impact of marketing and campaign activities on lead generation.
* Conduct ongoing competitor and industry research, offering insights and analysis on potential impacts to the company's activity.
* Assist in the planning and execution of annual marketing plans across multiple developments.
* Support internal communication efforts as needed.
Required Skills and Qualifications:
* Bachelor's degree (or equivalent) in marketing, business, or a related field.
* 3+ years of experience in brand or marketing roles.
* Demonstrated success in developing and executing marketing plans and campaigns.
* Strong project management, multitasking, and decision-making skills.
* Analytical mindset with a creative approach to marketing.
* Proficiency in digital marketing tools and social media strategy.