To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.Job CategoryMarketing & CommunicationsJob DetailsAbout SalesforceSalesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword — it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place Agentforce is the future of AI, and you are the future of Salesforce.About Slack At SalesforceSlack is where work happens. As part of Salesforce, we're transforming how teams collaborate and get work done. Our platform powers productivity for millions of users worldwide, and as we continue our aggressive growth in EMEA, this role will be instrumental in driving Slack's invoice growth goals through strategic field marketing and demand generation initiatives.About The RoleWe're seeking a (Senior) Marketing Analyst to drive Slack Invoice Marketing program delivery across Slack's highest priority EMEA Operating Units (OUs). This role is critical to supporting our aggressive growth plans for Slack in the EMEA region and ensuring Slack's invoice growth goals are met through seamless integration into Salesforce's customer events, demand generation assets and sales enablement programs.You'll be the strategic bridge between Slack and Salesforce's Global Field Marketing teams, ensuring Slack is prominently featured in World Tours, Innovation Days, TDX events, and Industry Cloud Summits while managing demand generation operations across key EMEA markets and helping Sellers drive Slack sales productivity.Key ResponsibilitiesMarketing Program Integration & Management (40%)Manage Slack's integration into Salesforce's owned customer events including World Tours, Innovation Days, Industry Cloud Summits and other priority events across EMEAPartner with Salesforce Global Field Marketing teams to embed Slack into customer acquisition and expansion programsEnsure Slack demand generation campaign content is identified, developed, and delivered for priority EMEA OUsCoordinate pipeline-driving webinar and email marketing operations across target OUsSupport executive engagement programs and customer experience initiativesDemand Generation & Lead Management (25%)Execute multi-channel demand generation campaigns to drive qualified leads and pipelineManage lead scoring, routing, and conversion optimization processesCollaborate with Sales Development teams to ensure proper lead handoff and follow-upTrack and optimize campaign performance across all demand generation channelsDevelop and maintain marketing qualified lead (MQL) generation programsAnalytics & Performance Reporting (20%)Partner with Slack Marketing and the Slack GTM CoE to provide timely reporting of plans, performance, and learningsBuild and maintain performance dashboards using Tableau and other business intelligence toolsTrack program outcomes and provide data-driven recommendations for optimizationAnalyze lead responses and conversions to optimize program performanceReport on pipeline contribution and ROI metricsCross-functional Partnership & Sales Enablement (15%)Build trusted relationships with Global Field Marketing, Sales, and Product Marketing teamsServe as primary point of contact for EMEA OU marketing program integration and collaborationDevelop and maintain sales enablement materials and resources for EMEA marketsCoordinate across multiple time zones and stakeholder groups to ensure program successSupport sales team adoption through training sessions and performance trackingWhat You BringRequired Experience & Skills3-5 years of experience in field marketing, demand generation, marketing operations, or similar GTM role in tech/SaaS environmentDemonstrated success in program management and cross-functional collaborationExperience managing multi-channel marketing campaigns and lead generation programsProven track record of meeting and exceeding lead generation and pipeline targetsDegree or equivalent relevant experience required. Experience will be evaluated based on the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer roles, work experience, etc.)Technical ProficiencyAdvanced proficiency in spreadsheets (Excel/Google Sheets), presentation software (Google Slides, PowerPoint), and CRM systems (preferably Salesforce)Experience with business intelligence tools, particularly TableauFamiliarity with marketing automation platforms (Marketo, Pardot, or similar)Understanding of campaign management, lead tracking systems, and webinar technologiesExperience with ABM (Account-Based Marketing) tools and strategiesCore CompetenciesStrong program and project management skills with ability to manage multiple concurrent initiativesExcellent analytical skills with ability to translate data into actionable insights and strategic recommendationsOutstanding written and verbal communication skills in EnglishProven ability to work independently as a self-starter while collaborating effectively across teamsDetail-oriented with strong organizational skills and ability to thrive in fast-paced environmentsExperience working across multiple time zones and cultural contexts within EMEAPreferred QualificationsPrevious experience in B2B field marketing or event marketingKnowledge of Salesforce ecosystem and productsExperience with EMEA market dynamics and business practicesUnderstanding of enterprise software sales cycles and buyer personasExperience supporting executive-level customer engagementsLocation, Reporting & Travel RequirementsThis role is based in Dublin, Ireland and reports to the Vice President of Slack Global Invoice Growth Marketing. This role requires an estimated 25% travel within EMEA markets to support Slack's growth initiatives, attend strategic events, and collaborate with regional teams. This includes onsite participation in select World Tours, Innovation Days, Industry Cloud Summits, and other key events across Slack's priority EMEA OUs.What We OfferJoin a dynamic, fast-growing team where you'll have a direct impact on Slack's growth trajectory in EMEA. You'll work with cutting-edge marketing technology, collaborate with talented professionals across the globe, and play a key role in driving one of the world's most popular workplace collaboration platforms.This role offers significant growth opportunities within Salesforce's marketing organization, exposure to executive leadership, and the chance to shape marketing strategies that impact millions of users worldwide.Unleash Your PotentialWhen you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance andbe your best, and our AI agents accelerate your impact so you cando your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what's possible — for yourself, for AI, and the world.AccommodationsIf you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.Posting StatementSalesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.