Teamworx are delighted to be partnering with a well-established Irish retail and hospitality group to recruit a
Brand & Marketing Lead
.
This is a fantastic opportunity for a commercially focused marketing professional to take ownership of marketing activity across multiple high-performing business units within a dynamic and fast-paced organisation.
The role combines strategy, brand development and hands-on marketing execution, with a strong focus on driving customer engagement, brand visibility and measurable commercial results.
The Role
Working closely with senior leadership teams across the business, you will lead marketing initiatives that support both retail and hospitality operations, ensuring campaigns deliver strong commercial impact.
This is a hands-on role suited to someone who enjoys bringing ideas to life, managing campaigns end-to-end and working closely with operational teams.
Key Responsibilities
Develop and implement marketing plans aligned with business growth objectives
Analyse campaign performance, customer trends and commercial data to drive improvements
Manage marketing budgets and ensure strong return on investment
Build annual marketing calendars aligned to peak trading periods and key events
Retail Marketing
Support retail performance through targeted marketing activity including:
Seasonal campaigns and promotional initiatives
Supplier collaborations and in-store activations
Community engagement and local sponsorship initiatives
Experiential events designed to increase footfall and customer spend
Hospitality Marketing
Working alongside hotel management teams to:
Drive occupancy and direct bookings
Promote seasonal dining, weddings and special events
Support campaigns that increase both leisure and corporate bookings
Brand & PR
Lead brand positioning and storytelling across the group
Manage PR opportunities and local media engagement
Promote community initiatives and business milestones
Digital Marketing
Deliver and optimise digital campaigns including:
Paid social advertising
Google Ads and SEO
Social media content and growth strategies
Website optimisation and performance tracking
About You
We are looking for a commercially minded marketing professional who enjoys delivering real business impact.
3-5+ years marketing experience in a commercial environment.
Experience within retail, hospitality or consumer-facing sectors an advantage.
Ability to manage multiple campaigns and stakeholders simultaneously.
Data-driven with strong analytical and reporting skills.
Highly organised with excellent communication skills.
What's on Offer
Hybrid working flexibility.
A broad and varied role across multiple business units.
Opportunity to influence brand growth and commercial performance.
If this sounds like the next step in your marketing career, Teamworx would love to hear from you.
Drop us a line on ********* or send your CV today.
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