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Senior brand manager

Dublin
Fenero | Tax & Accounting Solutions
Brand manager
Posted: 25 January
Offer description

Fenero is a multi-award-winning group with 17 years of history empowering Irelands self-employed professionals. While our heritage lies in tax and accounting, our Financial Advisory (FFA) arm has become an increasingly vital part of our story. Following two years of fantastic organic growth, were entering 2026 ready to truly scale this side of the business.

Reporting directly to the Director of Marketing, you will serve as the Senior Brand Manager for Fenero Financial Advisors. This role is perfect for a results-driven brand specialist with a hunger to succeed in a supportive, entrepreneurial environment.

We operate in a cluttered market, and need you to drive consistent brand messaging, champion our brand values, and drive measurable brand salience and growth. While the Director sets the high-level strategy and annual plans, you will be intimately involved in the execution across all channels.

Knowledge & Experience

* Financial Services Expertise (5+ years): Minimum of 5 years dedicated Brand Management / Marketing experience in the financial services sector (Central Bank and advertising standards regulatory knowledge) in Ireland. This is essential for understanding the financial landscape / compliance requirements.
* Brand Ownership Track Record: Proven track record of taking a value proposition and scaling it across multiple channels.
* Digital fluency: Advanced competency in executing and analysing performance data through Google Analytics, social analytics etc.
* Education: Bachelors degree in Marketing, Digital Media, Business, or a related field.

Key Attributes

* Ambition with humility:You have a hunger to learn and thrive and are happy to roll up your sleeve. No task is too big or too small.
* Exceptional Collaborator: A genuine team player with outstanding communication and leadership skills, capable of building strong relationships with both remote colleagues and external partners.
* Highly organised: A proven ability to manage multiple projects and deadlines simultaneously in a fast-paced environment.
* Meticulous: In financial services, the details matter You have a measure twice, cut once mentality
* Remote-first comfort: You thrive in a remote-first setup but value the energy of our weekly face to face sessions in Dublin.

You Will Nurture And Grow Fenero Financial Advisors Through

* Brand Custodian:Lead and enforce the brand's visual identity, tone of voice, and messaging acrossall touchpointsfrom the website to sales materials.
* Asset creation:Develop best-in-class materials from sales tools to newsletters
* Campaign delivery:Work with the brand agency to develop and execute high impact Internal and digital campaigns that drive brand awareness and lead generation (e.g., social media, PPC, email).
* Social media management -Approve, deliver and track monthly social media content and performance across channels
* Customer-Centricity:Be the voice of FFA customers internally, driving insights and ensuring every communication enhances customer experience.
* Budget management:Monthly tracking of spend and ROI
* KPI tracking / reporting - closely tracking and reporting on KPIs across all activities

Skills
Financial Regulations Collaboration Data Analysis Brand Management Organised Attention to detail Marketing Strategy

Benefits
Work From Home Employer pension contribution Enhanced holiday days Group Life Assurance EAP Remote first working Home office subsidy Health & Wellbeing Activities

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