Join to apply for the Head of Affiliate Marketing (Remote) role at Puffy.
Are you the 1 in 38,712 Affiliate Managers who is bored with incremental gains and looking for a remote‑first opportunity? Forget optimizing campaigns. We’re looking for a builder to architect the world’s first AI‑powered affiliate empire from anywhere in the world. You’ll be given total ownership of a core growth channel and the AI‑native toolbox to make it happen. This isn’t just the next chapter in your career—it's the opportunity to write an entirely new playbook for the industry.
Compensation
* Competitive salary range of USD $100k - $130K per annum based on experience and qualifications, with opportunity for up to 30% additional target‑based performance bonus, making your expected total compensation USD $165K+ per annum.
Key Responsibilities
* Drive the Partnership Strategy: You won't just manage accounts—you will work directly with our Director of Marketing to execute and refine the affiliate vision. Your insights will directly shape our growth strategy.
* Act with Radical Freedom: You've got autonomy, budget, best‑in‑class tools (Impact, Partnerize), no layers of approval. Negotiate groundbreaking deals and scale winning partners.
* Become the Kingmaker: Work within an organization led by a Forbes Council Member CEO, gaining exposure to elite‑level business operations. You will see the direct line from your partnership strategy to our multi‑million dollar revenue stream, establishing Puffy as the premier luxury mattress brand on a global stage.
Qualifications & Experience
* 5+ year history of building dominant affiliate programs in the hyper‑competitive North American D2C sleep industry.
* Master negotiator who uses data not just to report, but to architect winning strategies that consistently exceed ROAS goals.
* Can build unbreakable relationships with powerful organic publishers and performance partners.
Company DNA
* Be the Owner: Autonomy to make decisions, accountable for results.
* Execute with Urgency: High‑speed, precision decisions.
* Demand Excellence: Push boundaries, insist on high standards.
* Go All‑In: Rally as one team to cross the finish line.
Success Metrics
Your performance is measured by tangible, high‑impact results from the moment you start. Your first 90‑day mission is clear and has two core objectives:
KPI #1: Land a New Strategic Partner
* Target: Launch one new affiliate partner generating $100K in first‑click revenue within 90 days.
* ROI Requirements: Upfront fees within 30‑day payback, 300% ROAS minimum, 5X ROI within 6 months.
KPI #2: Secure a Tier‑1 Publisher Placement
* Target: Secure a Top 10 placement for Puffy in a Tier‑1 “Best Mattresses” guide.
* Tier‑1 Publishers include Sleep Foundation, Forbes, Good Housekeeping, Wirecutter/NYT, Sleepopolis.
* Timeline: Month 1: Secure review commitment from 3+ publishers; Month 2: Complete testing with 2+ publishers; Month 3: Achieve published Top 10 placement.
* Success Metrics: $50K+ monthly revenue from placement, 30‑day breakeven with performance guarantees, 200% ROI minimum.
Ready to shape your story? Click “Apply” and take the first step.
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