Managing Director Enablement Product, Enablement & AI.
Flutter UK&I is accelerating its use of AI, automation, and data science to deliver differentiated customer experiences, drive sustainable growth, and operate responsibly at scale across its portfolio of brands.
As Managing Director, AI & Brand Enablement, you will lead the UK&I Product Enablement organisation responsible for shaping and scaling AI-, automation-, and data science–driven products that empower our customer-facing brands, including Paddy Power, Betfair, Sky Betting & Gaming, and others.
Reporting to the Chief Operating Officer, this role sits firmly within the UK&I business leadership structure. You will operate in a two-in-a-box MD partnership with the Managing Director of Enablement, Technology, ensuring that our customer and brand needs and the opportunities presented by AI are are translated into high-impact, brand-facing products that deliver measurable customer and commercial outcomes.
This is a senior enterprise leadership role for a leader who can combine strategic vision, strong product judgement, and commercial acumen to turn enabling capabilities including AI into practical advantage across a multi-brand, regulated environment.
What You'll Do
* Define and execute the UK&I Enablement and AI strategy aligned to UK&I business priorities.
* Own a portfolio of AI, automation, and data science products, balancing innovation, value delivery, and risk.
* Partner with Brand MDs, Product leaders, and the MD of Enablement, Technology in a peer-level two-in-a-box operating model.
* Act as the executive owner for AI and data science value realisation across UK&I.
* Advise the COO and UK&I leadership on AI-related opportunities, trade-offs, and investment decisions.
* Ensure close alignment with Technology, Data Engineering, and MLOps teams so that enablement products are scalable, reliable, and production ready.
* Establish and chair governance forums covering responsible AI, regulatory compliance, and ethical data use.
* Lead enterprise-wide adoption through change leadership, executive sponsorship, and capability-building.
* Own workforce planning, leadership development, and succession for AI and data science product teams.
* Represent UK&I externally and internally as a senior leader in applied AI and data science.
How You'll Do It
* Business-first product mindset
Start from customer and brand outcomes, shaping AI and data science capabilities as products with clear customers, value propositions, and success measures.
* Strategic and commercial leadership
Make evidence-based investment decisions and clearly articulate value creation and trade-offs.
* Collaborative operating model
Build strong partnerships across brands, technology, data, and group functions.
* Responsible innovation
Enable speed and experimentation without compromising safety, ethics, or regulatory compliance.
* Change leadership
Shift mindsets, behaviours, and ways of working to embed AI-driven decision-making at scale.
* Inclusive leadership
Build diverse, engaged leadership teams across disciplines and locations.
What's on offer
* £/€1,000 learning fund
* Twice-yearly bonus (with part of it guaranteed)
* Uncapped Holiday
* Pension contribution scheme
* Private healthcare
* Hybrid Working
* Access to thousands of Udemy courses
* Invest via the Company Sharesave Scheme
About Flutter UK & Ireland
Our division operates four of the most popular and trusted brands in the market: Sky Betting and Gaming, Tombola, Betfair and Paddy Power.
Together the Flutter UK&I brands offer market leading entertainment to millions of customers every single week Over the last couple of decades, they have all ridden the wave of digital betting with industry firsts like 'cash-out', 'Request a Bet', betting exchanges and free to play games like Soccer Saturday Super 6.
We're working to be an inclusive employer, and we encourage people from all backgrounds, ways of thinking and working to apply. Everyone brings different perspectives and experiences; you don't have to meet all the requirements listed to apply for this role.
If you need any adjustments to make this role work for you let us know, and we'll see how we can accommodate them.