Marketing Role Overview
This is a senior marketing role where you will be responsible for creating and executing marketing strategies to drive business results.
The ideal candidate will have a strong understanding of trade marketing principles and practices, as well as excellent communication and project management skills.
You will work closely with the sales and operations teams to develop targeted marketing campaigns that meet business objectives.
* Create and deliver compelling trade marketing communications across sectors and channels.
* Manage multiple business websites, ensuring a seamless user experience.
* Develop and execute SEO strategies to boost online visibility and performance.
* Owning and growing social media presence to engage trade audiences.
* Plan and execute trade events and exhibitions that create buzz and build relationships.
* Collaborate with suppliers and partners to develop marketing materials that resonate at ground level.
Requirements:
* Solid experience managing CMS platforms and digital content updates, with a strong grasp of SEO principles.
* Proven hands-on experience executing trade or B2B marketing campaigns, particularly across digital and social platforms.
* Skilled in Microsoft Office (Word, Excel, PowerPoint) with experience in design tools or AI-assisted marketing tools being a plus.
* Comfortable working both independently and collaboratively within cross-functional teams.
* Proactive mindset with the ability to juggle multiple projects and meet tight deadlines without losing quality.
Preferred Skills:
* Creative and detail-focused with exceptional visual communication skills.
* Strong planning and time-management abilities.
* Excellent communicator capable of interpreting briefs, giving and receiving feedback, and aligning marketing efforts with business goals.
* Tech-savvy and adaptable to emerging marketing trends and tools.
* Self-starter who thrives in a fast-paced, agile environment.